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100+ Companies that Nailed their Rebranding Efforts by Securing Matching .com Domains
By SmartBranding Team access_time 2 min read

In today’s world, having a strong and memorable brand name is crucial for the success of any business. A well-crafted brand name can capture the essence of a company, convey its unique value proposition, and establish a strong emotional connection with its target audience. However, creating the perfect brand name is not always easy, and many businesses struggle to find a name that truly resonates with their customers. Nobody picks a name for their brand with the idea to change it. But businesses change – sometimes they expand over borders and offering beyond their founders wildest dreams, sometimes there are legal issues, sometimes the market demands it, sometimes the original name was a compromise to begin with.

Many companies have turned to rebranding. Some of the most common reasons for that are

  • To better reflect the company values and mission
  • To stay current and relevant in the industry
  • To differentiate the brand from competitors
  • To appeal to a new target audience or expand into a new market
  • To shed negative associations or perceptions of the brand
  • To simplify or streamline the brand name or messaging
  • To signal a change in ownership or leadership
  • To comply with legal or regulatory requirements
  • To unify the brand after a merger or acquisition
  • To consolidate the brand when there is a mismatch between the brand desired identity and how consumers and business partners refer to it
  • To secure a matching .com domain name that is easy to remember and type
  • To eliminate confusion with a similar or unrelated domain name owned by another company or individual

In this table, we have compiled a list of businesses that successfully rebranded to better names and secured the matching .com domain names for them.

While we make every effort to ensure the data on our site is accurate, complete, and up-to-date, we cannot guarantee its reliability. Our data is provided for informational purposes only and should not be relied upon as legal, financial, or other advice. We strongly recommend that you independently verify any information before relying on it.

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