Rebrands

Superhog Rebrands to Truvi, Crafting a Distinctive, Memorable Identity

As part of the rebrand, the company transitioned to the Exact Brand Match (EBM) domain Truvi.com.

Glenmark Life Sciences Rebrands to Alivus Life Sciences with Alivus.com

As part of the rebrand, the company transitioned from GlenmarkLifeSciences.com to the more concise Alivus.com.

From RansomEnv.com to Pinchin.com: Rebranding for Growth and Unity

Adopting the Pinchin name provides a stronger, unified identity tied to the prestige and recognition of the parent company.

Bounteous x Accolite Rebrands to Bounteous, A Unified Identity for Growth

Bounteous operates on the Exact Brand Match (EBM) domain Bounteous.com, an intuitive choice for customers searching for the company online.

AJet Upgrades to AJet.com: A Shorter EBM Domain for a Global Presence

In March 2024, AnadoluJet transitioned into AJet, marking a significant milestone in its journey from a trademark of Turkish Airlines to an independent low-cost airline.

HealthŌme Rebrands to Kadance, Secures the EBM domain Kadance.com

In early January 2025, HealthŌme, a pioneering genomics-based precision health management company, rebranded to Kadance.

goHomePort Rebrands to Outrig, Enhancing the RV Ownership Experience

The company has also transitioned from goHomePort.com to the shorter domain name, Outrig.com.

Why do Insurtech Companies Rebrand? Lessons from 6 Successful Cases

Let’s take a closer look at why InsurTech companies rebrand and some examples of those who have done it successfully.

SCADA International Rebrands to Opoura, Uniting Its Companies

For its new identity, Opoura secured the shorter Exact Brand Match (EBM) domain Opoura.com.

Pango Group Merges With Total Security, Rebrands to Point Wild with PointWild.com

As part of the rebrand, the company secured the Exact Brand Match (EBM) domain PointWild.com.

Notable Rebrands of 2024: The Reasons Behind Name Changes and Their Impact on Brand Identity

Here’s a look at some of the most notable rebrands of 2024 and the reasons behind them.

Hizakura Rebrands to QDE with Top Domain QDE.com

Hizakura, a leading provider of high-performance Virtual Private Servers (VPS), has rebranded to QDE.

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