SB RSSChanging the name of your business is a big decision, but sometimes it’s the best move forward.
Various entrepreneurs and domain experts share their insights on the importance of premium .com domains in an X discussion initiated by Greg Isenberg.
Here are some examples of leading companies creatively utilising domain names to their advantage, setting new benchmarks in digital branding.
Navigating the challenges of third-party platforms, businesses increasingly recognise the value of brand autonomy in building and maintaining their digital presence.
As 2023 comes to a close, one movie shines brightly in the world of cinema. Whether you’re a fan or not, it’s hard to deny that the Barbie movie has made a significant impact in record time. This film boldly addresses important social issues like identity, self-acceptance, and challenging societal norms. It also sheds light […]
In the fast-paced world of business, staying relevant and memorable is key to success. One way to achieve this is through a clever and strategic rebranding effort. Case in point: Ceridian’s recent decision to rebrand itself as “Dayforce.” This bold move not only reflects the company’s evolving focus but also highlights the power of naming […]
This guide highlights the common mistakes and misconceptions that can derail your brand’s digital identity.Â
Premium domains and prime real estate are often compared – both serve as prestigious addresses, one in the virtual world, the other in the physical. Unfortunately, despite the internet’s maturity, the concept of premium domains remains unpopular for many entrepreneurs. This knowledge gap often results in dialogues that, for those more familiar with the digital […]
We will explore the factors that motivated these entrepreneurs to invest in premium domain names, as well as the strategies they employed to capitalize on their investments.
Here are the top ten critical mistakes that entrepreneurs make during rebranding and what you can do instead to prevent them.
We shortly describe the process of acquiring a premium domain name. Note not all cases are the same, but those are the most common steps.
Yachts and premium domains are two distinct types of high-end assets that are often viewed as symbols of success, prestige, and exclusivity. While yachts are physical assets that provide a source of entertainment and luxury, premium domains are digital assets that serve as a memorable and easily recognizable web address for businesses. Both assets require significant investment to acquire, and can provide a range of benefits, from establishing credibility and authority to offering a potential source of ROI.
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