Domain upgrades

Country Extensions vs EBM Domains: How Bitly Navigated the Challenge to Secure Its Brand

Bitly’s transition to Bitly.com exemplifies the delicate balance businesses must strike between creating a unique brand identity and ensuring operational stability.

H.I.G. Capital Acquired HIG.com, Emphasising its Strategic Long-Term Vision

Entering 2024, the firm made a significant move by acquiring the premium domain HIG.com. This acquisition is an upgrade from their previous domain, HigCapital.com, and signifies a strategic shift towards a more succinct and impactful online presence.

WeatherTech Elevates Online Presence with Premium Domain WT.com

Established in 1989 by David MacNeil, WeatherTech began as a humble venture in Clarendon Hills, Illinois, driven by MacNeil’s dissatisfaction with existing automotive floor mats. Starting by importing mats from England, MacNeil’s ambition led to a pivotal shift in 2007 when he decided to manufacture his entire line of automotive accessories in America, emphasising local […]

Elevating the Brand: Meow's Strategic Domain Upgrade from Meow.co to Meow.com

Meow, a banking and treasury management platform designed for venture-backed startups, has recently taken a significant step in its branding journey, upgrading from the domain Meow.co to the exact brand match Meow.com.

Daytrip Secures €9.2 Million Funding and Elevates Brand with Upgrade to Daytrip.com

By securing Daytrip.com, Daytrip protects its brand and lays a foundation for more effective marketing. This move ensures clearer communication and a stronger market presence.

Briq's Transition to .com: Accelerating Growth in the Global Construction Sector

In 2023, Briq acquired the exact brand match domain name Briq.com, enhancing the company’s marketing effectiveness across various channels and significantly reducing security risks.

Close.com's Evolution: How Upgrading from Close.io Powered Business Growth and Brand Identity

The upgrade to Close.com helped refine the company’s brand identity, responding to the natural shift in how people refer to the company – from “Close.io” to simply “Close.”

From Clara Foods to The EVERY Company: A Story of Innovation, Brand Evolution, and Domain Upgrade to Every.com

With the transition to The EVERY Company, the firm secured the domain TheEveryCompany.com, aligning with its new brand identity. Demonstrating a serious commitment to its online presence and brand strategy, in 2023, the company acquired the premium domain name Every.com.

Domain Upgrade Success: How PickandMix.com Increased Sales and Shaped Customer Perception

The new brand operated on the Pickandmixsweets.co domain name and upgraded to the exact brand match PickandMix.com in 2023.

From RutterAPI.com to Rutter.com: An Upgrade to Unlimited Opportunities

The shift to Rutter.com is a move that significantly enhances the company’s professional image and credibility. This upgrade signals an evolution in Rutter’s vision and capabilities, opening new horizons for growth. 

Investing in Trust: Public.com's Journey from a Budget Domain to a Premium One

Premium domains, like Public.com, are simple and memorable, thereby enhancing the brand’s visibility and credibility online.

Tiger Trade's Path to Digital Supremacy with Upgrade to Tiger.com

Since its launch in 2015, Tiger Trade has emerged as a leader in fintech innovation, enhancing the trading experience for both professionals and everyday users. A key moment in its journey came on December 21, 2023, when Tiger Trade announced a major shift in its digital identity, moving from its original domain, Tiger.trade, to the prestigious and more intuitive Tiger.com.

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