Smart Branding is a free resource hub to help entrepreneurs build strong brands online.
Mac Nagaswami had a vision for his startup. He had the conviction, he had the experience, there was only one part missing – the perfect domain name.
Did you know Uber was initially called UberCab?
Having the authenticity provided by the .com extension and a more representative name gave this company new wings to expand its influence and reach greater visibility in the competitive business world.
Many globally recognized brands have considered equity in exchange for getting their perfect domain name. Let’s look at some stories together.
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