Rebrands

Stride Funding Rebrands to Clasp: Secures $10M Investment and EBM Domain Clasp.com

In August 2024, Stride Funding rebranded to Clasp and closed an oversubscribed venture round of more than $10 million led by Crosslink Capital.

Hotel Engine Rebrands to Engine, Secures $140M at $2.1B Valuation

To align with its expanded services and broader market approach, Hotel Engine removed “Hotel” from its name and simply became Engine.

Farmeye Rebrands to Senus, Evolving from a Local Agtech Leader to a Global Innovator

Farmeye, an agriculture technology company, has rebranded as Senus, a move that reflects its expansion into new sectors and international markets.

Beyond the Can: Campbell’s Rebranding and Digital Strategy for Growth

The 155-year-old Campbell Soup Company is preparing to rename itself to The Campbell’s Company.

Finally Secures $200M to Advance Its Vision for Supporting SMB Owners

In September 2024, Finally, an all-in-one finance and HR suite, announced securing $50M in Series B funding from PeakSpan Capital and a $150M credit facility from Encina.

AppCD Closes $12.3M Seed Round and Rebrands to StackGen with StackGen.com

StackGen.com ensures a smooth transition for current clients and partners while bolstering the recognition and strength of its new identity.

GeothinQ Rebrands to Latapult to Support the Next Phase of Dynamic Mapping and Collaboration Tools

GeothinQ, a geographic information system (GIS) platform that powers data-validated, location-smart business decisions, rebranded to Latapult in April 2024.

City Innovate Rebrands to Authorium to Better Reflect Its Evolution

City Innovate, a technology company offering a cloud-based platform for governments to improve procurement, contracting, policy, HR, and grant management processes, rebranded to Authorium in May 2024.

Aegion Corporation Rebrands to Azuria™ Water Solutions with Azuria.com

Aegion Corporation, a leading provider of technology-enabled solutions for the water industry, has rebranded to Azuria™ Water Solutions.

Golden Malted Rebrands to Golden Waffles to Better Align with its Beloved Offerings

This new name modernises the brand’s identity and better aligns with the products that customers have come to know and love.

Bridgewater Sports Complex Rebrands to Bridgewater Dome in Celebration of its 30th Anniversary

Bridgewater Sports Complex, a family-owned sports facility established in 1994 by Patty and Mark Oliari, has rebranded to Bridgewater Dome in celebration of its 30th anniversary.

Sports Marketing USA Rebrands to epikkos: Commitment to Epik Travel Experiences

Sports Marketing USA, a leading provider of sports fan vacation experiences for over 30 years, has rebranded to epikkos™.

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