folder Filed in Rebrands rebrands to Oda
By Kristina Mišić access_time 1 min read

Since has developed the world’s most efficient online store for groceries, it has decided it is time for another step forward. The company announced it is changing its name from to Oda. Karl Munthe-Kaas, the Co-founder and CEO of Kolonial, explained that the word “Oda” means “Poem” or “Poetry” in Spanish and Italian.

We needed a name that works in all languages, that is simple and positive, like us.

Mats André Kristiansen, co-founder and brand director at

In 2021, Kolonial will step out of Norway so it also acquired the EBM (Exact Brand Match) domain name to enhance wider possibilities for expansion and growth. Without a doubt, it can count on more website visitors because .com reflects the global vision of the brand. The team behind this brand also invested in the domain name. Now they own their brand completely and that is how you show your customers that you care about providing them the easiest possible way to connect with you online – we salute them!

Premium domain names are an important consideration when it comes to building and protecting your brand. If you’re ready to take the next step and invest in a premium domain name for your business, contact us to learn more about our available options and how we can help you get started.

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