branding

AthenaGo.com Upgrades to Athena.com, Elevating Global Brand Visibility

Athena, a cutting-edge technology company that provides elite executive assistants and world-class delegation training, has upgraded its domain to Athena.com. 

Fortune’s 2024 America’s Most Innovative Companies and Their Domain Name Choices

Fortune’s “America’s Most Innovative Companies 2024” list honours 200 U.S. companies leading in innovation across various industries.

Employer.com and Beyond: Jesse Tinsley’s Formula for Branding with High-Value Domains

Dictionary-word .com domains like Employer.com act as powerful tools to shape customer perceptions, build trust, and support long-term success.

Nara Organics Secures Short and Memorable Nara.com

Nara Organics, a producer of organic, grass-fed, whole milk formulas for infants, has secured the domain Nara.com. 

Zepto Raises $350 Million, Secures its EBM domain Zepto.com

By securing Zepto.com, the company has strengthened its online presence, solidified its brand identity, and created a more seamless experience for its customers.

G.O.A.T. Foods’ Unique Stores Operate on Top Domains

The company’s eight innovative stores are located on high-value domains: Licorice.com, Pretzels.com, Caramels.com, Chocolate.com, Taffy.com, Cupcakes.com, Truffles.com, and Cookies.com.

Handle.com EBM Domain Name: A Key Asset Fuelling Industry Leadership

In 2019, Handle took a strategic step by acquiring the perfect Exact Brand Match domain Handle.com.

150+ Musictech Companies and Their Domain Name Choices

The domain name choices of the musictech companies in our list reveal clear trends in favour of Exact Brand Match (EBM) domains and .com extensions, showcasing a strategic approach to establishing strong online identities.

Claim the Spotlight: Why the Right Domain Name Matters More Than Ever

Discover how securing the right domain can unlock new opportunities and set you up for long-term success.

Sime Darby Rebrands To Sime with Sime.com

Sime Darby Bhd, a leading Malaysian trading conglomerate, has officially rebranded to Sime to align with its vision for the future.

How BeMe.com Enhances Reach and Trust for BeMe Health

This investment reflects BeMe’s commitment to expanding its reach and making a lasting impact in the mental health space.

Epic Brand and Domain Name Fails: What Went Wrong?

Let’s explore some brand and domain name fails to see what went wrong.

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