Domain spotlight

ZOE’s Leadership in Health Innovation and the Strategic Use of the Three-Letter Domain Zoe.com

ZOE initially operated under the domain JoinZoe.com but later upgraded to the Exact Brand Match (EBM) domain Zoe.com.

Short, Memorable, and Strategic: Birkenstock Adds Birk.com to Its Brand Arsenal

Renowned footwear brand Birkenstock has taken a significant step by acquiring the valuable 4-letter domain name Birk.com.

Sarah Guo’s Investment in Conviction.com and the Value of the Right Domain

With Conviction.com as the foundation of its brand, Sarah is driving innovation and shaping the future of technology with purpose and impact.

Elon Musk's xAI Acquires Grok.com for Its Generative AI Chatbot

Elon Musk has added another valuable domain to his portfolio with the acquisition of Grok.com.

Festive Online Spaces: Unwrapping the Magic of Holiday Domains

Let’s take a closer look at some of the most iconic holiday-related domains and who owns them!

Papa’s Journey to the Perfect Domain: The Story Behind Papa.com

In an interview with Snagged, Papa’s founder, Andrew Parker, revealed the fascinating journey of turning a simple idea into a thriving service and securing the perfect domain, Papa.com.

Building a Global Coaching Platform: CoachHub’s Transition to EBM domain CoachHub.com

Owning an EBM domain like CoachHub.com enhances trust and credibility while projecting a professional image to partners and investors.

Employer.com and Beyond: Jesse Tinsley’s Formula for Branding with High-Value Domains

Dictionary-word .com domains like Employer.com act as powerful tools to shape customer perceptions, build trust, and support long-term success.

G.O.A.T. Foods’ Unique Stores Operate on Top Domains

The company’s eight innovative stores are located on high-value domains: Licorice.com, Pretzels.com, Caramels.com, Chocolate.com, Taffy.com, Cupcakes.com, Truffles.com, and Cookies.com.

Handle.com EBM Domain Name: A Key Asset Fuelling Industry Leadership

In 2019, Handle took a strategic step by acquiring the perfect Exact Brand Match domain Handle.com.

OpenAI Expands Domain Portfolio with Chat.com and Sora.com

OpenAI has added another high-value asset to its portfolio by acquiring the domain Chat.com, which now redirects to ChatGPT, its popular AI-powered chatbot.

The Paper Store Expands into the Midwest with New Brand Uncharted, Secures Uncharted.com

The Paper Store is expanding into the Midwest under a new brand, Uncharted, with its first store in Oak Brook, Illinois.

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