branding

Starting Smart: How Marshmallow.com Set the Tone for a $2B Unicorn

Backed by major investors like Portage Capital, BlackRock and Columbia Lake Partners, Marshmallow raised $90 million to expand beyond car insurance.

Predict4Health Rebrands to Okeiro, Raises €10 Million to Accelerate Global Growth

As part of the rebrand, Okeiro secured the Exact Brand Match (EBM) domain name Okeiro.com.

Moonshot Just Landed on .com: From Crypto Cool to Brand Smart

Moonshot’s move to Moonshot.com marks a powerful upgrade that reflects a step up in branding strength, authority, and user confidence. 

Monthly Funding Report: March 2025 Funded Startups and Their Domain Name Choices

The companies on the list show a preference for .com domains, with 368 out of 562 opting for this extension.

​Ice Family Expands Vision with Upgrade to IceFamily.com

Ice Family has recently acquired the Exact Brand Match (EBM) domain, IceFamily.com, which now redirects to IceFamily.fr. 

Samba TV Secures Samba.com, Emphasising Its Strategic Long-Term Vision

By securing Samba.com, the company boosts its online presence, reinforces brand consistency, and offers a smoother experience for its users.

From GetBanyan.com to Banyan.com: Dropping the Extra, Gaining the Edge

After raising $10 million in September 2021, Banyan secured the Exact Brand Match (EBM) domain Banyan.com.

Progesys Secures Progesys.com, Embracing Global Visibility and Impact

In 2024, Progesys secured its Exact Brand Match (EBM) domain name, Progesys.com, upgrading from Progesys.ca.

Fast Company’s 2025 World’s Most Innovative Companies and Their Domain Name Choices

Out of the 50 companies on Fast Company’s 2025 list of the World’s Most Innovative Companies, 45 use .com domains.

GoGlobal Upgrades to GoGlobal.com: A Clear Step Toward Stronger Global Branding

The Exact Brand Match (EBM) domain GoGlobal.com reflects clarity, confidence, and long-term ambition.

Barsys Upgrades to Barsys.com, A Strategic Step for Stronger Recognition

In 2024, Barsys secured its Exact Brand Match (EBM) domain, Barsys.com, upgrading from its previous Barsys.io and theBarsys.com.

Backed by Data: Why Domain Extensions Matter to Your Brand

Research from Atom, GrowthBadger, and GoDaddy highlights the connection between domain choice and brand impact.

Previous page Next page