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Squadhelp Rebrands to Atom: Leading by Example with Ultra-Premium Domain
By Monica Stankova access_time 2 min read

Squadhelp, recognised as the world’s #1 Naming Platform, rebranded as Atom in April 2024 and acquired the domain name.

Originally centred on crowdsourcing, Squadhelp’s domain marketplace has grown to become the core driver of its business, prompting the company to adopt a name that better represents its expanded services and future vision. 

Squadhelp was a great name for what we used to focus on exclusively – crowdsourcing business names with the help of a huge creative community – but we now offer much more and we have a fairly significant roadmap for expansion. By choosing a powerful ultra-premium domain, we’re betting on ourselves and taking the exact advice we give our clients, ultimately leading by example.

Darpan Munjal, Founder and CEO of Atom

The choice of the name and domain underlines the importance of a powerful, memorable domain in establishing brand authority and trust, which Squadhelp believes are essential for business success. 

Here are just a few reasons we chose as our new home and Atom as our new name: Domains matter: As a naming platform and domain marketplace, we know how important a domain is to overall success. We’re proving this with More authority, more trust, more sales: A memorable, powerful name is simply more trustworthy than the alternatives. Trust leads to brand loyalty and buzz, all adding up to more sales and a thriving brand.

Darpan Munjal, Founder and CEO of Atom

In a statement, the company shared its reasoning behind the name change to ‘Atom’: Atoms are the creative material of the universe, powerful in their essence, and a symbol of innovation. This rebranding reflects their vision of becoming the foundational platform for startups, providing everything a founder needs to launch and grow a brand, starting with the perfect domain. 

Atom is an inspiring, memorable, and innovative name that people can get excited about. As a naming startup, with this tier A+ name and domain, we are betting on ourselves and aspiring to become a B2B household brand.

Darpan Munjal, Founder and CEO of Atom

Squadhelp Rebrands to Atom

Premium domain names are a valuable asset for any brand. They can help you establish credibility, improve your search engine rankings, and make it easier for customers to find and remember your website. If you’re interested in learning more about how premium domain names can benefit your brand, don’t hesitate to contact us for more information.

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Atom branding domain domain name domain names naming premium domain Squadhelp