Superhog, an all-in-one risk management platform for the short-term rental industry, has rebranded to Truvi. The rebrand aims to create a more distinctive and memorable identity that aligns with the company’s long-term vision of driving innovation and excellence in the short-term rental industry.
We believe in the power of technology to reshape how property managers manage risk; benefiting their owners, their guests, and their businesses. We chose to rebrand to Truvi because it represents a more refined expression of who we are and where we’re going. We realized that we needed a name that better captured the essence of what we do and the values we stand for. Truvi is at the forefront of transformation and symbolizes our commitment to empowering property managers with the tools they need to succeed—helping them manage risk, build trust, and unlock new revenue opportunities in a rapidly evolving market.
Humphrey Bowles, Truvi CEO and Founder
Truvi offers a suite of tools designed to help property owners and managers mitigate risks associated with vacation bookings. Their services include guest screening, ID verification, sex offender checks (in the U.S.), damage deposit and waiver management, and protection services. By implementing these solutions, Truvi aims to promote professionalism in the industry and build trust between guests and property owners.
The name Truvi is a newly created word that encapsulates the core principles driving the company’s success, blending “Trust”, “Verification”, and “Income” into a unified identity.
A newly coined word, Truvi embodies the core principles that underpin our success. It is a harmonious synthesis of “Trust,” “Verification,” and “Income.” Trust serves as the cornerstone of our products and the foundation of successful short-term rentals. Verification reflects our core competency in leveraging data and technology to assess risk accurately, ensuring a secure and reliable experience for all stakeholders. Income underscores our commitment to empowering our customers to maximize their revenue potential through our innovative solutions.
Truvi’s team
As part of the rebrand, the company transitioned to the Exact Brand Match (EBM) domain Truvi.com. This step is important during the rebranding process, as consumers often rely on EBM domains to find a company online. By securing Truvi.com, the company ensures a seamless transition for existing clients and partners while strengthening the recognition and credibility of the new brand.
Whether you’re a small business owner or a large corporation, a strong domain name can help boost your brand and increase your online presence. If you’re ready to take the next step, contact us to learn more about our domain name options and how they can benefit your business.
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