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By Tatiana Bonneau access_time 1 min read

On 29 April, 2019, Massdrop unveiled its rebrand to Drop. The company smartly acquired the exact brand match domain name now directs to, and they also managed to secure the @Drop Twitter and Instagram handles.

The name Massdrop originated when we were just a group-buying site, but we are so much more than that now – and you are anything but “mass.

Steve El-Hage, CEO of Drop

“This new brand reflects how we’ve evolved since our beginnings in 2012, from group-buying site to commerce platform and now, a product company made possible by your deep commitment to passions.” shares Steve in the company blog.

Along with the rebrand, the company added more products to its offering.

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