folder Filed in Interviews, Podcast
From acting to tech geek - Caelan Huntress shares his experience and talks about smart marketing systems
By SmartBranding Team access_time 2 min read

Intro

Today our guest is Caelan Huntress. Caelan is an American digital nomad living in New Zealand who combines his talents as a theatrical performer and a tech geek to create compelling virtual experiences.

Meet our guest

Name: Caelan Huntress

What they do: Caelan is a dynamic speaker, trainer, and business coach. He is the Creative Director of Stellar Platforms, a digital marketing agency that assists experts and entrepreneurs set up smart marketing systems.

Where to reach them:

Quote


When you’re marketing yourself and using your personal brand to gain attention, and you try an experiment and it fails, it may feel like the failure is on you as a person, but it isn’t. Any failure on your brand is simply an opportunity to learn how to do better in the future.

Caelan Huntress

Marketing is a series of failed experiments. And when it comes to marketing your brand, you’re just throwing spaghetti at the wall to see what sticks. And when it comes to branding, it takes a long time to figure out.

Caelan Huntress

Short overview

Which is easier: attracting attention as a street performer or a digital marketer? We talk about how Caelan’s varied experience as a circus acrobat, a street performer, and an actor has shaped his marketing career, so be sure to pay attention. Caelan shares his marketing and branding ideas, including why embracing failure is important. For those just starting in business, we analyze some strategies for establishing credibility for your product or service. Caelan discusses the Stellar platform and what are smart marketing systems. He has invested in several domain names, including his name, so we also touch on that. Caelan just published a new book titled Marketing Yourself, a practical guide divided into four parts based on the book’s four pillars: positioning, profit, strategy, and systems.

Here is a free chapter of Marketing Yourself for our listeners.

Other resources


How does your brand name match your company vision? What new horizons can a better name open? Get in touch if you feel your brand deserves a better name, we are always happy to help.

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