Intro
Meet Catherine Downes. Catherine has over 25 years of marketing and communications consulting experience, and she recently set up AskCatherine; where she helps entrepreneurs run successful marketing and communications without the huge resources of large corporations.
Meet our guest
Name: Catherine Downes
What they do: Catherine assists small businesses in creating and maintaining effective marketing and communications strategies without the vast resources of large corporations. Catherine launched AskCatherine to share some of her knowledge and experience with the world.
Where to reach them:
Quote

You don’t need a huge budget to have some marketing influence. You don’t need thousands of followers to make money on social media. It’s having the right kind of follower and making sure you keep engaging and building the relationship.
Catherine Downes
Short overview
In this podcast episode, Catherine shares why she moved from England to New Zealand and how she decided to start her own business after years in branding and marketing. We talk about how she came up with the name AskCatherine for her brand, the value of branding, and how names can limit future growth. Catherine has spent over twenty-five years in marketing, and we talk about how she has seen the field and consumer behavior grow and develop. When it comes to business owners and their brand success, Catherine exemplifies the most common mistakes she sees entrepreneurs make. If you’re wondering how to choose the right social media platform or whether you should be on them all, keep listening till the end as we go over that as well.
Other resources
- 35 Experts Share Their Best Advice for Naming Your Business
- Women Founders & Investors and Their Domain Name Choices
- What happens with your brand when social media sites go down?
- Brands, is it time to say goodbye to social media?
Do you want to be a guest on our podcast? We have three options:
Wait and Be Great | Fast Track to Fame | Promotion Powerhouse |
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Join our waitlist and be a guest for free on our podcast.* *Subject to availability | Book your slot straight away and receive additional services to enhance your promotion efforts. | Get the full package and take your promotion efforts to the next level with all our services included. |
Book for free | Book US$ 149.00 | Book US$ 499.00 |
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AskCatherine branding Catherine Catherine Downes domain domain name domain names domains marketing naming
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