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AR/VR Companies and Their Domain Name Choices
By Monica Stankova access_time 16 min read

Overview

Virtual Reality (VR) and Augmented Reality (AR) technologies are revolutionizing the way companies operate in various industries. VR technology immerses users in a fully digital environment, allowing them to explore and interact with virtual objects and worlds. Meanwhile, AR technology overlays digital content onto the real world, allowing users to gain a deeper understanding of their environment and interact with digital content in a natural and intuitive way. Both technologies are being used to create innovative applications in a wide range of industries, such as gaming, entertainment, education, manufacturing, and healthcare. As these technologies continue to evolve and become more accessible, they have the potential to revolutionize the way we interact with digital content and physical objects.

How VR and AR could be used in education?

Virtual reality and augmented reality technologies can be used in the education industry to create immersive and interactive learning experiences that enhance student understanding and development of problem-solving skills. VR can be used for virtual field trips, allowing students to visit historic sites and explore different cultures. AR can be used to superimpose digital content on top of the real world, enhancing students’ understanding of complex concepts. Both VR and AR can be used to create interactive simulations that can be used to train students and allow them to practice different scenarios in a safe and controlled environment.

How VR and AR impacted the gaming Industry?

Virtual reality and augmented reality technologies have significantly impacted the gaming industry, allowing players to fully immerse themselves in virtual worlds and experience games in a way that feels lifelike and realistic. With VR technology, developers can create games that allow players to feel as if they are physically present in the game world, adding a new level of immersion and realism to the gameplay.

In addition to providing an immersive experience, VR technology has enabled new ways of interacting with games, such as using motion controllers and haptic feedback. These features enhance the realism and immersion of VR games and allow players to interact with the game world more naturally and intuitively.

As technology advances and becomes more widely available, it is expected to have an even more significant impact on the gaming industry. VR/AR gaming is already becoming an increasingly popular form of entertainment. It will likely continue to revolutionize how people play games in the coming years.

How are VR and AR used in healthcare?

According to a recent report from Research And Markets, the augmented reality and virtual reality market in the healthcare industry is expected to reach a value of nearly $9.7 billion in the next five years. This growth is being driven by the increasing adoption of AR and VR in the healthcare industry, as more and more healthcare professionals and institutions discover the benefits of using these technologies to improve patient care, enhance surgical skills, and deliver real-time patient monitoring.

One of the main ways VR is being used in healthcare is through surgical simulations. VR allows doctors to practice and hone their skills in a realistic, simulated environment, without any risk to patients. This can be especially useful for complex or rare procedures, as it allows doctors to gain experience and familiarity with the procedure before performing it on a real patient.

AR provides healthcare professionals with a variety of tools and information to help diagnose, treat, and engage patients. The technology can be used to provide additional real-time information, such as patient records and medical images.

Overall, the adoption of VR and AR technologies is expected to continue to grow in the coming years as more and more industries discover the benefits of using them in their operations. Companies that are able to effectively use VR and AR will be well-positioned to take advantage of the many opportunities that these technologies provide.

As AR and VR companies continue to emerge and thrive, it is interesting to analyze their naming and domain name choices as it can provide insight into the branding and marketing strategies they are using to differentiate themselves in the marketplace.

Namepicks

Resolution

Resolution Games is a Swedish game company that specializes in creating virtual reality and augmented reality experiences. The company was founded in 2015 with a mission to develop a diverse range of high-quality games that appeal to a wide audience. As one of the first studios to focus solely on creating VR and AR experiences, their titles rank among the most popular and highly rated games in the space.


Art is about coming up with an idea and then taking that thought outside of your head somehow to be able to share it with people – whether it’s a novel, painting, sculpture, or game. VR and AR platforms just so happen to be what we feel is the ultimate canvas to experience games art within since you can actually be “in” the game for the first time. These platforms really give that sense of presence that many game, film, and art-makers have dreamed of. 

Paul Brady, President & Co-Founder of Resolution Games

Resolution Games has recently expanded its online presence by acquiring the domain name Resolution.com. This acquisition allows the company to potentially branch out into new areas of business and reach a wider audience. It is common for businesses, especially startups, to secure descriptive domain names to clearly communicate the nature of their company and make it easier to acquire digital assets such as website domains and social media handles. The acquisition of Resolution.com positions the company for future growth and expansion and gives them the opportunity to diversify their offerings beyond the gaming industry.

Resolution Games is a Swedish game company that specializes in creating virtual reality and augmented reality experiences.

Varjo 

Varjo’s revolutionary VR and XR hardware and software allow you to see and experience virtual and augmented content with the same clarity and realism as the physical world. Through innovative design and advanced capabilities, Varjo’s products provide unparalleled levels of performance and immersion, recreating the sensations of real life to enhance performance and learning. These cutting-edge solutions are used in a variety of industries, including training astronauts, pilots, and nuclear power plant operators, designing cars, and conducting pioneering research.

Varjo is a Finnish company that was founded in 2016 by Klaus Melakari, Niko Eiden, Roope Rainisto, and Urho Konttori. The word “Varjo”, translated from the Finnish language, means “Shadow”.

In September 2022, Varjo announced a $40 million funding round led by EQT Ventures, raising a total of $162.5 million over nine rounds.


Our new funding is a testament to the incredible growth Varjo has seen over the past few years as interest for enterprise XR adoption grows. The vision for a true-to-life metaverse for professionals is already here, and we are proud to be the first and only company in the world to continue to deliver human-eye resolution virtual and mixed reality technology to the largest and most iconic enterprises in the world.

Timo Toikkanen, CEO of Varjo

Varjo can be found on their exact match domain name, Varjo.com. One-word .com domain names tend to be more effective at attracting attention and encouraging users to take action compared to domain names that are longer or more complex. These types of domain names are often easy to remember and can be quickly typed, which enhances the user experience and increases the chances that users will visit the website.

Varjo 

Vive

Vive is a virtual reality brand of HTC Corporation. The Vive brand is known for its high-quality VR headsets and related hardware and software products. The first Vive headset, developed in collaboration with Valve Corporation, was released in 2016 and was one of the first major VR headsets to be made available to consumers. Since then, Vive has continued to innovate and release new and updated VR products, solidifying its reputation as a leader in the industry.

At Mobile World Congress 2022 in Barcelona, Spain, HTC VIVE unveiled its entry into the metaverse with the announcement of “Viverse,” a virtual world within the metaverse that will offer users new experiences and provide a seamless connection to other VR universes through partnerships with companies around the globe.


Viverse is the next chapter of our VIVE Reality vision. VIVE is our brand and means ‘life’, and Verse refers to the chapters of life. Viverse provides seamless experiences, reachable on any device, anywhere, and is enabled by the virtual and augmented reality, high-speed connectivity, AI, and blockchain technologies that HTC has invested in for several years.

Cher Wang, Co-Founder and Chairwoman at HTC

Vive leverages the power of its CVCV domain name, Vive.com. CVCV domain names are highly valued by brands for their brevity, memorability and flexibility. These characteristics make them valuable assets that can create a strong and memorable online presence that resonates with users and drives traffic to a website. 

To further strengthen its authority and credibility in the metaverse, the company invested in the domain name Viverse.com. This move fits perfectly with their positioning and helps build trust among their users and potential customers.

Vive , virtual reality brand

TRIPP

TRIPP is a digital psychedelic wellness platform that uses the power of virtual and augmented reality to create transformative, immersive experiences that support relaxation, focus and productivity. The company was founded in 2017 by Nanea Reeves and Zachary Norman, headquartered in Los Angeles, California. 

In February 2022, TRIPP continued its acquisition path to growth by acquiring the world’s largest VR meditation community, EvolVR. This followed the company’s purchase of PsyAssist last year, further solidifying its position in the virtual reality and meditation industry. With these acquisitions, TRIPP is poised to become a major player in the market, offering a wide range of services and products to its customers.


It’s less about the psychedelics and more about VR as an experience. When I had an early dev kit for the Oculus, anytime anybody did a VR experience, people would take the headset off and go, ‘Wow, that was a trip!’. There is something around the experience of having a current reality and being aware of it — and then also experiencing an alternate reality. Obviously, you can have that with substances as well, but VR in and of itself has that mechanism. That inspired the name.

Nanea Reeves, CEO & Co-Founder of TRIPP for TechCrunch

TRIPP was initially operating under the domain name TrippInc.com but eventually secured the exact brand match domain Tripp.com. Acquiring an exact brand match domain name can have significant benefits, including establishing a stronger online presence and reputation. TRIPP’s decision to acquire Tripp.com demonstrates the company’s commitment to building a cohesive and professional online brand.

Did you know that “Tripp” is also a common male name? If you’re curious about the use of personal names as brand names, be sure to check out our recent survey for more insights.

TRIPP, virtual and augmented reality

Magic Leap

Magic Leap is a leading technology company that is dedicated to creating a powerful augmented reality platform for enterprise use. Their AR technology has a significant and positive impact on companies worldwide, helping them optimize workflows, increase productivity, and improve return on investment. 

Through their AR technology, global teams are able to collaborate remotely with co-presence, conduct more effective reviews with 3D visualization, and provide real-time remote expertise to frontline workers. Founded by Rony Abovitz in 2010 and based in Plantation, Florida, Magic Leap has raised a total of $3.5 billion in funding over 11 rounds.


Magic Leap is a very different company today than when I joined two years ago, and the transformation we’ve accomplished is a testament to our talent and unique culture. We truly stand alone in our industry; unlike many other companies in this space, we are oriented toward a single goal: creating the best platform that makes augmented reality a useful and powerful tool for business. 

Peggy Johnson, CEO of Magic Leap

The brand name “Magic Leap” perfectly captures the company’s ambitious goal of creating extraordinary and magical experiences through the use of innovative technology. The word “leap” suggests a significant and revolutionary step forward in technology and innovation.

Magic Leap operates on an exact brand match domain name – MagicLeap.com. Domains with dictionary words are easy to remember, as they are typically straightforward and descriptive. They can convey credibility and professionalism, helping businesses to build trust with their customers. Incorporating dictionary words into a brand name can also give a competitive advantage by increasing organic traffic and overall marketing effectiveness.

Magic Leap, AR company

Nanome

Nanome is a virtual reality software that allows for molecular modeling, collaborative drug design, 3D visualization of molecular structures and more. It is used by top R&D labs to conduct cutting-edge research and make important decisions, but it is also accessible to students and amateur scientists studying chemistry and biology. 


Nanome helps scientists and students step inside molecular structures and hold them in their hands, leading to more, and faster, scientific breakthroughs and deeper learning. For decades, scientists have looked to visualization tools like 3D glasses to help make molecular chemistry and biology more accessible and tangible. Now, with the access of virtual and augmented reality, Nanome will give even more people the chance to collaborate on and directly interact with their data and molecules by literally grabbing and moving molecules around to solve scientific problems.

Steve McCloskey, Founder and CEO of Nanome for PR Newswire

Nanome operates with the domain extension .ai and also owns its exact brand match domain name, Nanome.com, which helps to protect its brand and makes it easier for customers to access its services. Having a good domain strategy is essential for any business that wants to maintain a reliable and recognizable presence online.

Nanome, a virtual reality software

Anduril

Anduril Industries is a defense technology company that was founded in 2017 by Brian Schimpf, Trae Stephens, Matt Grimm, Joseph Chen and Palmer Luckey, the co-founder of Oculus VR. The company focuses on developing advanced technologies for military and homeland security applications, including autonomous drones and virtual border surveillance systems. Its products are designed to help government agencies and military organizations to better detect, track, and respond to potential threats. 

In December 2022, Anduril announced $1.48 billion in Series E funding, valuing the company at $8.48 billion, nearly doubling its previous June 2021 valuation.


Anduril is not a traditional defense contractor. We are shaping the future of defense, transforming US & allied military capabilities with advanced technology. We emphasize speed and results and control our products from start to finish, including funding R&D to selling finished products off the shelf. Today, Anduril is in a rapid growth phase, deploying technology in diverse locations and developing path-making products that will change defense forever. 

Anduril Industries’ team

The company is named after a famous sword in J.R.R. Tolkien’s “The Lord of the Rings.” The name Andúril means “Flame of the West”, from the Quenya andúnë (“west, sunset”) and ril (“brilliance”).

The company has invested in both Anduril.com and AndurilIndustries.com. This not only helps to protect their brand online but also makes it simple for customers, partners, and investors to locate and access their website. 

Highlights

Securing a .com domain name is the preferred choice for companies looking to establish their online presence, with 240 out of 300 businesses on our list choosing this extension. Widely regarded as the most recognizable and trusted domain, .com can help businesses stand out online and build trust with potential customers. 

AR and VR Companies

12 companies on the list use the .co domain extension. This extension is the country code top-level domain (ccTLD) for Colombia, but it is also commonly used by companies and individuals as an alternative to the more well-known .com extension.

5 companies have chosen the .in extension, while the .io extension is used by 14 companies.  The .io domain extension is a country code top-level domain (ccTLD) that is assigned to the British Indian Ocean Territory. It is often used by tech companies and startups because it is seen as trendy and modern. Country code domains offer more freedom of choice but come with certain risks for businesses.

189 AR and VR Companies in our list have invested in exact brand match domains. A solid online presence is critical to any company’s success. An exact-match top-level domain name ensures that the business will be easily found online, as the default domain is what customers will look for when trying to reach the brand. 

In a recent post, entrepreneurs shared their experiences of investing in a premium domain name for their business and the benefits they have seen as a result. These benefits included increased brand recognition and trust among customers, as well as a more memorable and easy-to-remember web address.

AR and VR Companies

Dashes are used in 11 names on the list. Adding hyphens is not advised since it adds complexity for consumers who frequently overlook it while typing in a domain name.

While we make every effort to ensure the data on our site is accurate, complete, and up-to-date, we cannot guarantee its reliability. Our data is provided for informational purposes only and should not be relied upon as legal, financial, or other advice. We strongly recommend that you independently verify any information before relying on it.


A premium domain name can make all the difference in building a successful brand. If you want to take your business to the next level, consider investing in a premium domain name. Contact us today for more information and assistance in finding the perfect domain for your brand.

AR AR/VR Augmented Reality branding business domain domain name domain names domains naming startup technology Virtual Reality