Libsyn, shortened from Liberated Syndication, is the world’s first podcast hosting provider, founded in 2004. Evolving into a leading all-in-one podcast hosting and advertising platform, Libsyn offers comprehensive services that include hosting, distribution, podcast advertising and monetisation services.
Recently, the company has rebranded its AdvertiseCast Marketplace to Libsyn Ads, a shift that will be officially unveiled at the Podcast Movement Evolutions 2024 event in Los Angeles (March 26-29, 2024). The rebrand consolidates the company’s suite of advertising services, aiming to create more effective connections between brands and podcast audiences and to open up new revenue avenues for podcast creators.
Our decision to rebrand AdvertiseCast to Libsyn Ads is a natural progression of the successful execution of our platform strategy. We’ve been entrenched in podcast advertising since its inception and are proud to have built the most comprehensive portfolio of host-read, dynamic, and programmatic ad solutions. By consolidating our advertising offerings within the Libsyn platform, we’re better positioned to serve the needs of advertisers and creators. We’re simplifying access for brands looking to tap into highly engaged podcast audiences and maximizing monetization opportunities for podcasters.
Dave Hanley, Chief Revenue Officer of Libsyn
Libsyn has secured the exact brand match domain LibsynAds.com for its newly named platform. The move underscores the company’s focus on establishing a strong and secure online identity. With domains such as Libsyn.com and LiberatedSyndication.com, Libsyn simplifies the process for users to locate and interact with its services, an essential aspect of delivering a positive online user experience.
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AdvertiseCast branding domain domain name domain names domains Libsyn Libsyn Ads naming podcast rebrand
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