SB RSSDroneBase, a leading provider of advanced inspection software for energy and infrastructure, has recently undergone a significant transformation, securing $55 million in investment and rebranding itself as Zeitview.
Tenity’s successful rebrand demonstrates the potential of portmanteau brand names in rebranding due to global expansion. These names are memorable, unique, globally appealing, versatile, and provide a fresh start for the company’s branding. Connecting such names to the company’s history or values can give a sense of continuity and help reinforce the company’s brand identity.
A good domain name that matches the organisation’s brand identity and mission can improve their visibility and make it easier for supporters to find and remember the nonprofit online.
ReneSola Power, a leading global solar project developer, has changed its corporate name to Emeren following the acquisition of UK industry player Emeren Ltd in September 2022. The rebrand reflects the company’s dedication to expanding the renewable energy industry worldwide.
Super Bowl ads have become a highly competitive space where companies showcase their latest products and services to millions of viewers. In this context, a strong domain marketing strategy is essential to an effective Super Bowl ad campaign.
By securing a memorable and easy-to-spell domain name EarnIn.com at the outset, EarnIn has established a strong online presence and increased its visibility and credibility. This strategic move has also allowed the company to get creative with its brand name, enabling them to better communicate its vision to customers.
Telefication, a member of the Kiwa Group since 2012, has officially rebranded to Kiwa. This move reflects the company’s alignment with Kiwa’s global mission to provide one-stop-shop testing and certification services.
Tatiana shares valuable insights on the importance of selecting a domain name that aligns with a business’s vision and target audience.
In February 2022, OpenAI made a major announcement that they had acquired the premium domain AI.com for its ChatGPT. This acquisition marked a major milestone for OpenAI, which has been at the forefront of the development of artificial intelligence technologies for many years.
Today our guest is Hannah Acosta. Hannah is a highly skilled Social Media Manager with a strong track record in the marketing and advertising sector and the non-profit arena. While working at Ugly Mug Marketing in Alexandria, Louisiana, she has developed her expertise in Social Media, particularly in the areas of Facebook advertising, strategic planning, and content development on both Instagram and Facebook.
A strong domain strategy can help you protect your brand in different markets and prevent others from using similar names.
Will You Date Your Brand? A Poetic Reflection
