folder Filed in Domain upgrades
Strengthening Brand Recognition and Credibility: Upgrades to
By Monica Stankova access_time 2 min read

Faraway is a new and innovative game studio that has set itself apart by using blockchain technology to create truly player-driven and decentralised gaming economies. Faraway is the studio behind Mini Royale: Nations, the first live multiplayer game on Solana. 

Blockchain technology will unlock the potential for truly player-driven, open economies and will usher in the next wave of gaming and virtual worlds. Our goal for both current and future games is to create extremely fun and social games with open economies, giving players true ownership over their in-game assets and a true voice in how the game evolves over time. We’re fortunate to have found such great partners who not only understand the potential of Web3 across various markets, but are actively driving businesses forward in this space.

Alex Paley, CEO of Faraway

The company was founded in 2021 by Alex Paley and Dennis Zdonov and was originally launched with the .gg extension, the country code for the Bailiwick of Guernsey. 

GG is a common abbreviation for Good Game, so with the rise of online gaming, many startups and game-related projects have started using it for their online presence. While the .gg extension is popular in the gaming industry, it may not be as recognisable or trustworthy for a brand looking to reach a wider audience.

Faraway appears to have taken a significant step in increasing its brand recognition and credibility by acquiring the exact brand match domain name This move demonstrates the company’s commitment to delivering a seamless and professional gaming experience for its players.

While country domain extensions offer more freedom of choice, they come with certain risks, such as limited recognition and visibility in the global market. The acquisition of is a significant step forward for the company, providing a strong and recognisable brand identity that will help them stand out in the crowded gaming industry.

Premium domain names are an important consideration when it comes to building and protecting your brand. If you’re ready to take the next step and invest in a premium domain name for your business, contact us to learn more about our available options and how we can help you get started.

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