On 29 April 2019, Massdrop unveiled its rebrand to Drop. The company smartly acquired the exact brand match domain name Drop.com. Massdrop.com now directs to Drop.com, and they also managed to secure the @Drop Twitter and Instagram handles.

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Massdrop’s rebranding to “Drop” marked a significant strategic milestone for the company, allowing it to broaden its product focus and align with its mission of creating community-driven products.

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In July 2023, Drop’s journey of success was marked by the announcement that CORSAIR®, a leader in high-performance gaming and content creation equipment, had entered into an agreement to purchase certain assets.

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CORSAIR is the ideal partner to help Drop grow and continue to fulfil its purpose of creating amazing community-driven products. With a worldwide sales and logistics footprint, we’ll be able to make Drop products more widely available, faster, while retaining the enthusiast-led product development that has seen millions of fans trust Drop for their setup and hardware.

Jef Holove, CEO of Drop

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As part of the acquisition, Drop will maintain its unique brand identity as well as ensure seamless continuity of warranty, purchase, and customer support through its dedicated team at CORSAIR.

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Premium domain names are an important consideration when it comes to building and protecting your brand. If you’re ready to take the next step and invest in a premium domain name for your business, contact us to learn more about our available options and how we can help you get started.

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