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Mark Cuban Companies and Their Domain Name Choices
By Tsani Gramatikova access_time 5 min read

Overview

Mark Cuban is an American media mogul, television personality, and billionaire entrepreneur. He is the co-owner of 2929 Entertainment and the owner of the Dallas Mavericks, a professional basketball team in the National Basketball Association (NBA). Marc Cuban has invested in many successful companies and is well known for his affinity to mission-driven companies.


The best investment I ever made was investing in myself, first and foremost.

Mark Cuban for Men’s Health

A close look at Cuban’s portfolio shows that among his investments are women-founded companies, those that concentrate on health, exercise, and healthy eating, as well as the environment and even blockchain startups.

Mark gained prominence in the financial world after selling his video platform Broadcast.com to Yahoo in 1999 for $5.7 billion. The company was founded just two years before the sale, which earned him legendary status on Wall Streat. His current net worth is estimated to be around $4.5 billion, and he is ranked 247 on Forbes’ 400 list of America’s wealthiest men.

Our list consists of 202 companies owned or funded by Marc Cuban. Let’s have a closer look at their domain name choices and overall performance.

Namepicks 

Catapult

Founded in 2015, Catapult brings sport and science together in new ways. The company delivers analytics and data to understand better and protect athletes. Catapult equips coaches worldwide with scientifically verified analytics to improve athlete performance.

Catapult’s competition include Adidas’ and Nike’s wearable devices, and going after strong brands like that requires creating one.

The company launched originally on the catapultsports.com domain name and later on invested in their exact brand match catapult.com. Many brands start on compromise names and later upgrade to an exact brand match.

Eterneva

Eterneva is a company that develops diamond technology to turn cremated ashes of loved ones into memorial diamonds. Eterneva has created nearly 1,500 diamonds for over 1,000 customers since its inception. Mark Cuban became an early investor when the startup appeared on “Shark Tank” and received a 9% stake in the company in exchange for a $600,000 investment.


A lot of people are trying to solve planning and logistics around the end of life. We’re about helping people move forward and building a platform for the celebration of life.

Eterneva for TechCrunch

It is clear that Eterneva’s global ambitions and vision are reflected in the domain name they chose – an exact brand match Eterneva.com.

Dave

Dave is a consumer financial service that aims to help people save money on their banking fees. Cuban backed Dave in June last year in a $4 billion SPAC merger.

The company launched on trydave.com in 2016 and by March 2017 has upgraded to the exact brand match domain dave.com


People are trusting us with their finances, and TryDave just didn’t seem to give me the same confidence as Dave.com.

Jason Wilk, Co-founder, CEO, Dave

Here is what entrepreneurs who have chosen to invest in a premium domain name for their business say.

Inside

Inside is a digital media platform for daily recaps and analyses of the most recent news and trends in business, technology, and venture capital. The company saw early support from Mark Cuban and has raised $173M.

Apart from the exact brand match domain name inside.com, Inside.Com Inc. owns 30+ domain names, including variations like inside-corp.com, insidebitcoin.net, insidegadgets.net, etc. 

Most successful global brands use the power of domains and maintain portfolios of names that serve different purposes – to protect their brand, as part of marketing campaigns, sub-brands, or products, to appeal to specific audiences, and many others.

Zoba

Zoba is a platform that uses environmental data to predict demand for shared mobility services. Zoba has raised a total of $15.5M in funding over four rounds. 

Zoba operates on the premium exact brand match CVCV domain name zoba.com. Considering the limited number of CVCV combinations, owning such a domain is regarded as a great asset to any business. CVCV domains are short, easy to say in any language, memorable, and sound cheerful, bouncy, and light in general.

Highlights

.com is a preferred choice of 171 out of 202 companies, with 129 operating on an exact brand match domain name.

By investing in a.com domain name that corresponds to their brand name, the companies ensure that their brand is secure online and that their customers, business partners, and investors can easily reach them.

6 companies have chosen the .io extension. .io is a common choice among startups, despite scandals about who, in fact, benefits from the sales of .io domains.

4 entries operate on the .co extension. The.co domain name extension was first introduced in 1991, and it was initially registered for the country of Colombia. It has been later transformed to cc generic TLD name. Anyone can register .co extension; there are no specific requirements.

2 companies use .net extension. .net is a generic top-level domain (gTLD). The term comes from the word network, implying that it was created for companies that deal with networking technologies, such as Internet service providers and other infrastructure companies.

Below is a preview of the full list of 202 companies. For a complete list feel free to contact MarkUpgrade.


How does your brand name match your company vision? What new horizons can a better name open? Get in touch if you feel your brand deserves a better name, we are always happy to help.

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