Smart Branding is a free resource hub to help entrepreneurs build strong brands online.
We asked Jim Harrison to share his thoughts on the importance of brand names and domains, here’s what he said.
Gianluca Ruggiero, Founder & CEO of MASSIVE, shared his thoughts on why strong relationships are key to luxury brand building. Bottega Veneta recently left social media. Even though not officially announced, some possible reasons may be focusing on building a direct connection with their customers, looking for more exclusive experience and issues with privacy of […]
Ali Boone, the founder of Hipster Investments, talks about the origin of the company name, her choice of the domain, and how the pandemic affected her business.
What makes Great so great? We talk with Erik Bergman about his entrepreneurial journey.
In this interview for MarkUpgrade, we had a chance to ask Jon why he quit Opera and founded Vivaldi, what is the value and importance of owning a premium exact match domain such asVivaldi.com and what has been the effect of having it for his brand.
We asked 8 entrepreneurs what is their brand strategy for 2021. Here’s what they said.
We asked for some opinions from the fashion and entrepreneurial world what are their thoughts about Bottega Veneta’s move and what would be their advice on moving towards creating a stronger brand and building a direct connection with customers.
Recent privacy scandals, algorithm changes, censorship across social media giants raised red flags for many brand owners. Is Bottega Veneta’s move a reaction to that? Here are some opinions from the fashion and entrepreneurial world.
Timereaction is built to simplify the Project Management headaches. Allan Diamond, Co-founder of Timereaction, shared the story behind the brand, its name, and how has owning Timereaction.com affected their business.
Richard Liu, Co-Founder at Yought, talks for our “Names With Stories” series of interviews talks about his brand, its name, and why domain names are so important for the business.
In this interview, Graham talks about his brand, the origin of the name SickWeather and how putting the right domain name strategy in place enhances your marketing efforts.
In this interview with Christelle, we’ll talk about Codi, how she came up with the name, and how COVID-19 has changed the way we work forever.
