SB RSSGalaxy Digital is a leading player in the digital asset and blockchain space, assisting institutions, startups, and qualified individuals in navigating the rapidly evolving economy. Last year, the company expanded its brokerage services and global reach with the acquisition of GK8. Galaxy won an auction to acquire the company from crypto lender Celsius, which had filed for Chapter 11 bankruptcy protection.
Today, we will take a look back at one of the most notable rebranding successes in corporate history – the transformation of daPulse into monday.com. The company’s rebranding efforts helped to reposition the brand and drive significant growth, making it a prime example of how rebranding can be a powerful tool for companies looking to expand and evolve their business.
In August 2022, Moniepoint raised $50M in a Series B funding round and was recognized as a top global fintech by CBInsights. The rebranding to Moniepoint reflects the success of its flagship product as the go-to digital banking solution for businesses in Nigeria.
In 2022, the well-established company Anthem Inc, with 78 years of history, made the decision to rebrand and become Elevance Health. The process of rebranding can be a daunting task for any company, but for Elevance Health, the decision to change their name was driven by the need to better align with their core values and mission.
Navigating the Wild and Wacky World of Branding, Naming, Domains, and Rebrands
The majority of the companies on the list, 48 out of 52, operate on a .com domain name. Only four companies have chosen to operate on an alternative to the .com extension. The .com is the gold standard for reliability and highlights the brand’s credibility. It is the largest top-level domain with over 130 million .com names registered, making it the natural choice of internet users.
Our guest today is Henning Schulze, film director and artist, founder of Paradise studio, where with his team, he’s producing edgy, authentic visuals for global brands like Adidas, Audi, Dior, Porsche, and others.
In this research, we’ll take a closer look at the naming and domain strategies of some of the top mental health startups in the industry.
Today our guest is Dennis Littley, better known as “Chef Dennis” amongst his following. Dennis is a classically trained chef with over 40 years of experience who has developed a strong personal brand. He has a website and blog where he shares helpful recipes for everyone. Dennis’s mission is to demonstrate that creating delicious restaurant-quality dishes in the comfort of one’s own home is easily achievable.
The switch to Going.com represents a shift in the company’s focus from just finding deals on flights to providing a comprehensive travel service for its customers.
Longevity and anti-aging companies are businesses that are dedicated to researching and developing ways to extend human life and improve overall health as people age. They accomplish this by deeply investigating the biological processes of aging and identifying potential interventions that can slow or reverse the aging process.
Kyte is a technology and operations company that is revolutionizing the mobility market with its innovative on-demand car rental service. The company’s mission is to “unlock the freedom to go places” by delivering cars to customers’ doors for all trips longer than rideshare. Through its intentional approach, Kyte is working towards a more sustainable future while also saving customers time and money.
