Verasity is a blockchain-based video sharing platform that enables content creators to earn more for their work and offers advertisers a more effective and transparent way to reach their audiences.

In January 2022, Verasity announced that it has completed a major corporate rebranding exercise and refreshed its website as part of its Q4 2021 Project roadmap, as well as secured the Verasity.com domain name. The brand has originally the .io extension, the country code for British Indian Ocean Territory. Many startups launch on the extension and later upgrade as they get more established.

The new website, which now introduces new feature pages for the VRA token, the VeraWallet, VeraEsports, Verasity’s proprietary ad-tech stack, and a brand new offering in the NFT space, is the most significant brand transformation that the blockchain ad-tech leader has made to date.

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Our project team has taken careful consideration to ensure that in addition to a new and exciting brand refresh for Verasity, the UX and UI needs of our users are also catered for. It’s now easier than ever before for advertisers and publishers to explore and integrate VeraViews with the click of a button, or for eSports enthusiasts to seamlessly earn rewards for watching tournaments through Watch & Earn. At every stage, our new website makes it easier to discover, learn, and start using Verasity’s market-leading technology.

RJ Mark, Founder at Verasity

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In November 2022, the US Intellectual Property Office granted full patent approval for Verasity’s rewarded video system and method. This represents a major milestone for Verasity in protecting and licensing its rewarded video technology.

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