Sextech is a type of technology aimed at enhancing and improving human sexuality.
Covid-19 forced many nightclubs and other venues for singles to shut down, forcing single men and women to quarantine separately. With social distance and personal isolation being obstacles to hooking up, many major adult sites and services see rises in client numbers.
Basically, all relevant metrics are up. We see increasing search traffic, as people are at home and looking up more personal and intimate topics as they would at work.
Mariah Freya, founder of Beducated for Sifted
Sex is used extensively in communications and advertising. Still, even if the products solve real problems related to sexual well-being, sextech startups are associated with a category that is prohibited from advertising. In 2018, for example, Trump passed the legislation FOSTA-SESTA (Fight Online Sex Trafficking Act & Stop Enabling Sex Traffickers Act) into law, thus empowering the state and authorities to take direct action against platforms like Craigslist, social media channels, and others that “allow” sex trafficking ads on their websites.
When the word ‘sex’ is mentioned, everyone within that sector is banded together by the providers, in the eyes of the big search engines, they put us together with the likes of PornHub and camsites, which is just not what we are about.
Emma Sayle, founder of Killing Kittens for Madyness
Despite this, Report Linker predicts that the sexual wellness market will grow to $125 billion by 2026.
I have over 35 years in advertising and communication. Everything great in life and business is born out of great communication. Sex is no different. Great sex is about great communication.
The main criteria she used to pick the MakeLoveNotPorn name were:
Short, punchy, snappy name where she can get the matching URL
Easy and simple to say
A name that people would enjoy saying and so sharing
Don’t just say it – be it
MysteryVibe provides men, women, and couples with the most innovative and award-winning smart sex toys aiming to improve their sexual health and wellness. Founded in 2014, the company is based in London, UK.
MysteryVibe operates on the exact brand match domain MysteryVibe.com. This protects their brand online, prevents traffic and email breaches, and minimizes confusion among customers and business partners.
Founded in 2014 by sexologist Alexandra Fine and MIT engineer Janet Lieberman, Dame offers pleasure products that nourish sexual wellness and strengthen bonds.
Dame has secured an exact brand match domain name for their brand – Dame.Com. Dame is a slang word for a woman/girl, and the brand name perfectly fits into the company’s mission to fight the stigma surrounding female sexuality. Obtaining a short and memorable.com domain name, such as a dictionary term, is a critical first step in the process of building a worldwide brand.
Lelo is a Swedish designer brand, a top seller of personal living items, high-quality pleasure objects, and luxurious massage candles and oils. The brand name Lelo stands for Luxury Exotic Lifestyle Objects. The company has secured the premium exact brand match CVCV domain name Lelo.com. Get familiar with our recent article about CVCV domains and why they are so valuable.
Sexence helps people gain access to personalized solutions for their sexual wellness through digital consultation. Sexence has invested in Sexence.com – an exact brand match .com name. This is the natural choice of most internet users and securing that domain for their business is a clear indication that Sexence is here to stay.
Our research based on 385 digital health companies shows that 69.6% have chosen to operate on EBM domains. Extensions meant for the health industry don’t seem very popular but are still ranked higher than local extensions.