SB RSSHelpSystems, a leading US-based security software company, has announced its rebranding to Fortra. The new name reflects the company’s recent pivot towards cybersecurity, and its mission to provide comprehensive cyber defense solutions to global customers.
Fintech company LenderClose, known for simplifying and scaling the home equity lending process through its cloud-based platform, announced a rebrand to Coviance. Founded in 2015 by Omar Jordan, a lending industry vet, Coviance offers community lenders a user-friendly technology solution to lend more efficiently, faster, and at scale.
Today, we will take a look back at one of the most notable rebranding successes in corporate history – the transformation of daPulse into monday.com. The company’s rebranding efforts helped to reposition the brand and drive significant growth, making it a prime example of how rebranding can be a powerful tool for companies looking to expand and evolve their business.
In August 2022, Moniepoint raised $50M in a Series B funding round and was recognized as a top global fintech by CBInsights. The rebranding to Moniepoint reflects the success of its flagship product as the go-to digital banking solution for businesses in Nigeria.
Navigating the Wild and Wacky World of Branding, Naming, Domains, and Rebrands
Founded in 2018, Howdy (formerly Austin Software) specializes in connecting top software engineering talent from Latin America with innovative tech employers in the United States.
AngelList, the online investment platform and venture community, has announced that it has officially spun off its startup employment service, AngelList Talent, into a standalone company called Wellfound. The spin-off allows AngelList to focus on its core business of connecting startups with investors, while Wellfound can expand its mission to connect startups with top talent.
Falck Renewables is a global renewable energy company that develops, designs, builds, and operates installations that generate clean energy. The company announced in November 2022 that it will be rebranding as Renantis, marking the start of a new chapter for the company. This comes after the company was acquired acquisition by institutional investors advised by J.P. Morgan through Green BidCo S.p.A. and subsequent delisting.
The rebranding of Amerigroup Maryland to Wellpoint brings a new level of dedication to being a trusted partner in health for Maryland Medicaid managed care members.
BELIGAS is a social enterprise that was founded in June 2020 during the peak of the pandemic crisis. Their mission is to empower those who have lost their jobs during the lockdown by providing them with cooking gas. Over the past two years, the company has evolved from a simple home gas delivery service to a multi-service provider used by 17,000 monthly customers at its peak.
SilviaTerra is a leading provider of forest carbon credits, offering a data-driven approach to democratizing forest carbon markets. With an AI-powered forest Basemap, NCX connects American landowners with net-zero leaders, providing a reliable and trusted source of high-quality forest carbon credits.
Lola Digital Media has announced a rebrand to AllGear Digital. The business has secured a .com domain that exactly matches its new brand name. The rebranding comes after the company raised $40 million in financing and made several acquisitions, including The Inertia and WildSnow. AllGear Digital, which was founded in 2018 and has an audience […]
