After reaching 1 million users worldwide, Bubble finally decided to invest in its branding. Upgrading from Bubble.io, the company acquired the EBM (Exact Brand Match) domain name Bubble.com in June 2021.

Launched in 2012, the company started out on the domain name Plaid.io and they upgraded to the EBM (Exact Brand Match) Plaid.com in December 2013.

Originally operating under the domain MyBirdBuddy.com, Bird Buddy has recently invested in the Exact Brand Match (EBM) domain BirdBuddy.com

ARTiRiS is a specialised photography company based in Montreal, focused exclusively on capturing the unique beauty of the human iris. Recognising the iris as distinct and visually identifiable as a fingerprint, ARTiRiS employs advanced photographic techniques to document every detail. The company offers a variety of presentation options, from fine art prints to canvas enlargements, […]

In 2023, GLD made a significant investment in its digital presence by acquiring the three-letter domain GLD.com for $1 million, transitioning from TheGLDShop.com. 

2023 marked a significant transformation in the automotive industry as Jaguar Land Rover unveiled a comprehensive rebrand, transitioning officially to ‘JLR’ with a new logo and domain name.

Nearly half of the companies use exact brand match domains, which strengthen brand recognition, enhance online identity, and potentially improve SEO performance.

After over three decades as a prominent healthcare staffing provider, Maxim Healthcare Staffing has unveiled its new identity as Amergis, along with expanding its education staffing division, Amergis Educational Staffing.

Software Circle PLC, a UK-based company known for acquiring vertical market software businesses, announced its plan to sell the domain name Printing.com to JAL Equity Corp.

Changing the name of your business is a big decision, but sometimes it’s the best move forward.