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From MeterUp.com to Meter.com: Unlocking Market Advantage with Exact Brand Match (EBM) Domain
By Tsani Gramatikova access_time 2 min read

Meter provides internet infrastructure for businesses. Its full-stack approach combines hardware, software, and operations, enabling companies to operate on a reliable and modern network seamlessly. The company’s goal is to make secure, enterprise-grade networks more accessible and to assist innovative organisations in getting and staying online seamlessly.

Meter’s brand name suggests precision and reliability—qualities essential for a company providing critical internet infrastructure. The term “meter” is universally understood as a device that measures and records quantities, which mirrors the company’s ability to provide measured and dependable networking solutions.

Launched on MeterUp.com, the company has upgraded to the Exact Brand Match premium domain, Meter.com. Adding a prefix or suffix, as with MeterUp.com, can be an effective temporary strategy when an exact brand match domain is unavailable or out of reach. However, while retaining the brand name, such domains are known to lead to traffic loss and customer confusion.

This transition to Meter.com increases the company’s professional image and market authority. Dictionary word .com domains are highly prised for their simplicity and memorability. Investing in such domains denotes a solid, enduring company committed to providing top-tier services, reflecting a dedication to excellence and customer satisfaction. Meter’s strategic acquisition of the premium domain Meter.com underscores its commitment to industry leadership and boosts its appeal to potential customers seeking reliable internet infrastructure solutions.


When it comes to premium domain names, it’s important to weigh the potential loss in terms of brand recognition and revenue against the cost of the investment. In the long run, a premium domain name can be a valuable asset for your business. Contact us to learn more about our premium domain options and how they can help your business succeed.


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