Serviced apartment provider At Home Switzerland has rebranded to Cityus, reflecting the company’s expansion beyond Switzerland and its growing presence across Europe. Founded in 2015 by Bella Nokes, At Home Switzerland initially emerged from Nokes’ own experience of relocating to Switzerland, where she encountered the complexities of finding a suitable home. The company was built to ease the stress of moving, offering flexible serviced apartments with a strong emphasis on personalised customer care.
We saw the decision to change our name and identity as a natural step in our growth, to reinforce our values and promote our ambition to become one of Europe’s leading serviced apartment providers. The name change is bold and individual, reflecting our dedication to persistent adaptation and innovation.
Bella Nokes, Founder
The original name, At Home Switzerland, limited the brand to a specific location, potentially hindering its broader market reach. In contrast, Cityus offers a more flexible and global identity, better suited for the company’s European expansion.
By transitioning from the limiting AtHomeSwitzerland.com to Cityus.com, the company is expanding its reach and adopting a global perspective, opening doors to greater opportunities and growth beyond its original base. A short, memorable .com domain significantly enhances brand recognition and strengthens its online presence.
The right domain name is an important consideration when it comes to building and protecting your brand. If you’re ready to take the next step and invest in a perfect domain name for your business, contact us to learn more about our available options and how we can help you get started.
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