Yonder, a leading UK-based credit card fintech focused on reward points, has secured £23.4 million (about $31.1 million) in a recent funding round. This round was co-led by RTP Global and Repeat (formerly Jigsaw VC) and existing investor Latitude, the sister fund of LocalGlobe.
Over the past year, Yonder introduced a free membership tier, expanded its network with hundreds of new partners across the UK, and launched new features, including Yonder Flights, allowing users to use points on any flight with any airline worldwide.
In a LinkedIn announcement, Yonder shared that the funds will be used to “grow our team, launch even better rewards and fast-track our expansion outside the UK”.
Building a world class credit card business isn’t easy. But we love to keep busy, so we’re doubling down on ways to help you get the most out of your points, adding new partnerships with some of the world’s most iconic brands and building more intuitive features to help you use credit responsibly. That’s not even the half of it. With this new funding, we’ll be taking Yonder on tour and launching outside the UK by the end of next year.
Yonder
It also appears that Yonder has acquired its Exact Brand Match (EBM) domain, Yonder.com, a significant upgrade from the previous domains, yondercard.com and yndr.co. Startups often begin with alternative domain names when their preferred EBM domain is unavailable. However, these compromises can lead to issues such as lost web traffic, email misdirection, customer confusion, and security risks.
As companies expand, securing an EBM .com domain becomes important for ensuring brand consistency and strengthening their online presence. Yonder.com is the natural choice for users searching for the brand online, solidifying its position in the market.
The right domain name is an important consideration when it comes to building and protecting your brand. If you’re ready to take the next step and invest in a perfect domain name for your business, contact us to learn more about our available options and how we can help you get started.
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