What is Traveltech?

Traveltech, short for “Travel Technology,” refers to the use of digital solutions and innovations that streamline, enhance, or transform various aspects of the travel and tourism industry. Traveltech companies offer a wide range of tools and technologies that simplify and improve the travel process for both businesses and individual travellers, making the overall experience more efficient and accessible.

What Do Traveltech Companies Offer?

Traveltech companies provide a variety of services, including:

Booking and Reservation Platforms: Online travel agencies (OTAs), hotel booking systems, flight aggregators, and other platforms that allow users to plan and book trips seamlessly.

Corporate Travel Management: For businesses, Traveltech companies offer software to handle all travel-related tasks, such as booking trips, managing expenses, and ensuring compliance with company policies. This streamlines the process for both employees and management.

AI-Powered Customer Support: Many Traveltech companies use artificial intelligence to create chatbots that help travellers with common questions, rebooking flights, or recommending places to visit. These tools are available 24/7 and provide quick responses without needing to contact a human agent.

Virtual Tours: Some Traveltech companies use virtual and augmented reality to let travellers explore destinations or hotels before they make a booking. This helps travellers make informed decisions by giving them a preview of the experience.

Smart Hotel Features: Traveltech companies are enhancing the hotel experience by introducing features like contactless check-ins, smartphone-controlled rooms, and personalised services based on guest preferences.

Travel Insurance Solutions: Companies specialising in travel insurance provide platforms that make purchasing and managing coverage easier. They often simplify the claims process, helping travellers handle unexpected situations during their trips.

Easy Payments: With tools from Traveltech companies, travellers can make secure payments and exchange currencies with less effort. This makes it easier to pay for services abroad and avoid unnecessary fees.

Traveltech Market Size and Growth

According to Research and Markets, the Travel Technologies Market was estimated at USD 9.83 billion in 2023 and USD 10.42 billion in 2024, with projections indicating it will grow at a CAGR of 6.39%, reaching USD 15.17 billion by 2030. This growth reflects the increasing reliance on digital solutions by both businesses and travellers, driving demand for innovative Traveltech platforms and services.

Based on our analysis of the 310 traveltech companies, we have identified the following key naming and domain name usage highlights.

Domain Names Highlights

Out of 310 traveltech companies in our list, 290 use .com domains. The .com extension has been the dominant force on the internet for decades, and customers naturally trust it. 

275 out of 310 companies on our list use Exact Brand Match (EBM) domains. This approach is key to ensuring that when people search for these companies online, the domain perfectly aligns with the brand name. In a highly competitive sector like Travelтech, being easily found online and providing a seamless digital experience is essential. EBM domains enhance brand consistency and improve online visibility, allowing customers to quickly locate and trust the company.

1 company use a dash in its domain. Adding hyphens is generally not recommended as it complicates the domain for users, who often miss the dash when typing in a web address.

Naming Trends in Traveltech Companies

Short and Memorable Names 

Similar to other sectors, many traveltech companies are opting for short, simple names that are easy to remember. These names are designed to be quickly recognised and easily shared, making them ideal for connecting with users efficiently.

Examples include Duve, Aero, Agoda, Navan, Mize, Kolet, Peek, Sabre, Kayak, Turo, Deem, Going, Mews, Omio, Ezus.

Clear and Descriptive Names

Traveltech companies often choose clear and descriptive names that instantly communicate their purpose. A common trend is the use of words like “trip,” “hotel,” “travel,” or “tour,” which directly highlight their focus on the travel industry. 

Examples include HomeExchange, Cheapflights, Ecohotels.com, VR Tourviewer, TripCreator, Reservations.com, Fly Now Pay Later, InsureMyTrip, and WorkTrips.

Brandable and Invented Names

Traveltech companies are increasingly favouring brandable and invented names to establish a distinctive identity in the industry. These names often combine elements from different words or are entirely fabricated, making them unique and memorable.

Invented names are typically easy to pronounce and offer extensive branding opportunities, free from any prior associations. This allows companies to craft their brand narrative from scratch, giving them a clean canvas to align their name with their values and mission. 

Examples include Lodgif, Worldia, Expedia, BlaBlaCar, Hosty, Trawex, Trivago, Travefy, Jurny, and Trodly.

Using Dictionary Words as Brand Names

Most companies on our list opt for familiar dictionary words for their names because they are globally recognisable and easy to remember. 

Examples include Daytrip, Anyplace, Happy Travel, HotelTonight, Best Day, MakeMyTrip, HomeToGo, Strawberry, Loveholidays, LuckyTrip, ClearTrip, PrivateFly, TravelLocal, TripCreator and HundredRooms.

Adding .com in Brand Names

More companies are adding the .com extension to their brand name, using the full domain as part of their identity. This strategy makes the brand more memorable and instantly accessible to customers. It reduces reliance on third-party platforms, allowing users to go directly to the company’s website, which streamlines the overall customer experience. 

Examples include Reservations.com, Booking.com, Hotels.com, Trip.com, Kiwi.com, Tiket.com, Dorms.com, Lastminute.com, Hoteliers.com, Laterooms.com, EaseMyTrip.com, Esquiades.com, DayBreakHotels.com, WorkTrips.com and CharitableBookings.com.

Highlights

Booking.com

Booking.com is one of the world’s largest online travel platforms, offering a vast selection of accommodations, flights, car rentals, and other travel services. Founded in 1996 in the Netherlands, it began as a small startup but quickly expanded into a global leader in the travel industry. Now part of Booking Holdings, which also owns platforms like Priceline, Rentacar.com, Kayak and Agoda, Booking.com provides access to millions of accommodations in more than 220 countries. The platform is known for its user-friendly interface, transparent pricing, and a variety of booking options, catering to both budget-conscious travellers and luxury seekers.

In addition to accommodations, Booking.com has expanded its services to include flight booking, car rentals, and even airport taxis, aiming to be a one-stop solution for all travel needs. With features like verified user reviews, flexible cancellation policies, and the Genius Loyalty Program, which rewards frequent users with discounts and perks, the platform ensures a convenient and enjoyable experience for its customers. 

The addition of the .com extension simplifies the customer’s journey to the brand by making it memorable and directly accessible. It eliminates the need for third-party platforms, streamlining the customer experience and reinforcing the brand’s online presence. 

Booking.com sought to trademark its name, but the United States Patent and Trademark Office (USPTO) initially rejected the application, arguing that “booking” was a generic term for travel services. On appeal, however, the court reviewed evidence, including a survey indicating that 75% of consumers recognised “Booking.com” as a distinct brand. The court concluded that if consumers see “Booking.com” as a specific company rather than a general booking site, the domain name can function as a trademark.

Engine

Founded in 2015, Hotel Engine aims to simplify the corporate travel experience by offering businesses an easy-to-use platform to manage and book hotel stays for their teams. 

In 2024, Hotel Engine rebranded to Engine, reflecting the company’s broader vision to expand beyond hotel bookings and into a more comprehensive business travel solution. The rebrand was driven by the company’s growth and its desire to offer more than just hotel accommodations. By simplifying its name to Engine, the company signalled its intention to provide a wider range of travel services, including flight bookings and rental cars, further streamlining business travel for its clients.

When we started this journey, we focused on revolutionising hotel bookings for businesses. But our customers asked for more, and we listened. Our evolution into Engine marks our expansion into full-service business travel solutions for our customers. With the addition of flights and cars, our customers can manage all their business travel on a single platform.

Engine’s team

With the rebrand, the company also upgraded from HotelEngine.com to the shorter, more memorable Engine.com. Dictionary word .com domains like Engine.com are highly valued because they’re easy to say, spell, and remember. This makes them powerful tools for building a strong brand and enhancing marketing efforts. The upgrade strengthens the company’s identity, making it more recognisable and accessible while also signalling its broader focus beyond hotel bookings to a full range of business travel services.

BlaBlaCar

BlaBlaCar is a global carpooling platform that connects drivers with empty seats to passengers looking for a ride on the same route, offering an affordable and eco-friendly travel option. Founded in France in 2006 by Frédéric Mazzella, BlaBlaCar has grown to become one of the world’s largest carpooling services, operating in over 22 countries and boasting a community of more than 100 million members. The platform is designed to make long-distance travel more accessible and efficient by sharing the cost of the journey between the driver and passengers.

BlaBlaCar’s user-friendly platform allows drivers to post upcoming trips and set prices for available seats, while passengers can search for rides that match their desired routes. Both parties can view profiles, ratings, and reviews, helping to create a safe and trusted travel experience. 

The name “BlaBlaCar” comes from the level of chat preference indicated by users—ranging from “Bla” (watches the scenery go by), “BlaBla” (can be chatty) to “BlaBlaBla” (won’t keep quiet).

According to 2023 data, BlaBlaCar connected 2.4 million meeting points globally, enabling 104 million human encounters. Carpool drivers saved 513 million euros, and the platform’s services helped avoid 2 million tonnes of CO2 emissions. 

We’re able to build better interactions between people because we are building a network of trust in which everybody knows the people they’ll be riding with. You have profiles, you have pictures, biographies, and preferences, and you have the ratings of the members. We are building an environment for trust. And this is actually much better for humanity, because you’re able to trust people you’ve never met thanks to digital trust tools, opening up great opportunities for peer-to-peer collaboration. Our members share a long-distance ride, and enriching social experiences too.

Frédéric Mazzella, in an interview

BlaBlaCar ensures global accessibility with its website, which can be found at the EBM .com domain, BlaBlaCar.com. 

Going

Going is a travel service that helps travellers find affordable flight deals. The company was founded by Scott Keyes in 2015 under the name Scott’s Cheap Flights, which began as a hobby after Scott discovered an incredible deal on a roundtrip flight from NYC to Milan. As the business evolved beyond just Scott and “cheap” flights, the company rebranded to Going to better represent its broader range of services.

I work with 65 amazing people and none of them are named Scott. Each week, we help thousands of people get unexpectedly cheap flights, and every time they write back to say ‘thank you, Scott,’ I feel supremely guilty! This company has dozens of people who deserve credit, not one person. While the name Scott’s Cheap Flights worked great when it was just me, I’m even happier to be at a company we’re all building together on our mission to help people travel the world, and that’s Going.

Scott Keyes, Co-founder at Going.com

With the rebrand, the company secured the EBM domain Going.com. In a recent article, entrepreneurs shared insights on the value of investing in strong domain names, highlighting benefits such as increased brand recognition, enhanced customer trust, and a more memorable web address. 

HomeExchange

HomeExchange is a popular platform that facilitates home swapping, allowing members to exchange their homes for vacations without the cost of traditional accommodations. Founded in 1992, the company has grown into one of the leading platforms for home exchanges worldwide, with over 450,000 homes listed across more than 145 countries. The platform operates on a membership model, where users can swap homes with others for free by earning “GuestPoints” or arrange direct exchanges.

HomeExchange offers two types of vacation swaps: Reciprocal Exchange, where two families exchange homes either simultaneously or on different dates, and GuestPoints Exchange, which allows members to stay at another member’s home using GuestPoints. Members earn GuestPoints by hosting others, making exchanges more flexible without the need for direct swaps.

Today, we are a community of more than 150,000 members in 145 countries that are building the future of travel together by sharing the belief that home exchange is the most authentic, humane, and responsible way to discover new places, new cultures, and new people. We are a community that practices respect, sharing, and generosity. HomeExchangers open their homes and warmly welcome each other with complete trust.

HomeExchange.com

HomeExchange makes traveling more affordable, while also offering a unique way to experience local cultures and lifestyles by staying in real homes. It caters to families, couples, and solo travellers seeking flexibility and cost savings, and the platform prioritises trust and safety through user reviews, secure messaging, and a strong verification system. 

You can learn more about the company on HomeExchange.com, a highly valuable domain that is intuitive for users and accurately describes the company’s service. This makes it easy for potential customers to find and remember, significantly boosting organic traffic. The domain’s clear alignment with the company’s offerings helps attract the right audience and increases overall brand visibility.

Direct Travel

Direct Travel is a leading provider of corporate travel management services, with over 40 years of experience in the industry. The company works closely with clients to develop highly customised travel programs that align with their unique needs. By leveraging both the expertise of its dedicated team and innovative technology solutions, Direct Travel enables clients to maximise the value of their travel programs. This results in superior service, advanced travel management technologies, and significant cost savings, making Direct Travel a trusted partner for businesses looking to optimise their corporate travel.

At Direct Travel, our vision for The Perfect Trip starts with the firm belief that business travel should be so advanced, it’s simple. Trips should be streamlined, traveler needs anticipated, and the process of travel just as delightful as the reasons why we travel. As an industry-leading travel management company, we are committed to providing the exceptional service and cost savings needed to make #ThePerfectTrip the new reality for corporate travel.

Direct Travel

Direct Travel operates under the highly coveted two-letter .com domain, DT.com. Two-letter .com domain names are among the most prized assets in digital branding and marketing due to their rarity and uniqueness—only 676 such domains exist. The brevity and simplicity of DT.com make it memorable and easy to use, enhancing brand recognition and customer accessibility. 

While we make every effort to ensure the data on our site is accurate, complete, and up-to-date, we cannot guarantee its reliability. Our data is provided for informational purposes only and should not be relied upon as legal, financial, or other advice. We strongly recommend that you independently verify any information before relying on it.

The right domain name is an important consideration when it comes to building and protecting your brand. If you’re ready to take the next step and invest in a perfect domain name for your business, contact us to learn more about our available options and how we can help you get started.

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