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Zepto Raises $350 Million, Secures its EBM domain Zepto.com
By Monica Stankova access_time 2 min read

Zepto, founded in 2021 by Aadit Palicha and Kaivalya Vohra, is transforming grocery delivery in India with its 10-minute delivery model. By using a network of local dark stores and advanced technology to manage inventory and optimise routes, Zepto ensures fast and reliable service for busy urban customers. Its focus on speed and convenience has driven rapid growth across major cities, attracting significant investment and setting new standards in quick-commerce.

In November 2024, Zepto raised $350 million in a funding round led by Motilal Oswal Private Wealth, bringing its total funding for the year to $1.35 billion and $1.85 billion since inception. Earlier in August, the company secured $340 million at a $5 billion valuation. These investments come as Zepto prepares for its IPO in 2025.


When we started this venture, the risk appetite among domestic investors was limited—especially to trust 18-year-olds with their money. Today, we are humbled to have reached a place in India’s economic growth where we’ve not only fostered that trust but also spearheaded a fundraise of this magnitude, which will hopefully set a precedent for the startups that follow. 

Aadit Palicha, co-founder and CEO of Zepto

In addition to the funding, the company appears to have secured its Exact Brand Match (EBM) domain name, Zepto.com, which now redirects to ZeptoNow.com.

Domains with additional words can be less intuitive, harder for clients to remember, and may dilute brand identity, reducing marketing effectiveness. While these types of domains can work temporarily, they usually don’t offer the same instant recognition and smooth experience that an EBM domain provides.

By securing Zepto.com, the company has strengthened its online presence, solidified its brand identity, and created a more seamless experience for its customers.


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