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Valur.io to Valur.com: Strengthening Trust and Expanding Horizons in Financial Planning
By Tsani Gramatikova access_time 2 min read

Valur, a company founded with the mission of helping entrepreneurs and investors keep more of their hard-earned gains, has taken a significant step in its growth by upgrading from Valur.io to the Exact Brand Match (EBM) domain Valur.com. Valur is revolutionising the traditional tax mitigation market by making sophisticated tax and financial planning tools—previously accessible only to billionaires—available to everyone. Valur simplifies the process of navigating complex tax codes through its innovative technology, offering solutions that can yield over 70% additional returns.

The company launched on the popular .io domain extension, often adopted by tech-driven startups. Despite its rise in popularity, .io domains come with certain controversies, particularly regarding the lack of transparency over who benefits from their sales. Recognising the limitations of the .io extension, Valur invested in EBM Valur.com, benefiting from enhanced credibility and trustworthiness. In industries like financial planning, where reputation and security are paramount, having an EBM domain instils greater user confidence. Valur.com is also more accessible and memorable, making it easier for potential clients to find, share, and engage with the brand.

As Valur continues to disrupt traditional models with its tech-enabled speed and accuracy, the move to Valur.com positions the company to expand its reach, attract a broader audience, and maintain its prime position in the financial technology sector.


The right domain names are a valuable investment for any brand. If you’re ready to secure the perfect domain name for your business, reach out to us for assistance. We’re here to help you find and acquire the ideal domain for your brand.


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