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The 50 USA Companies on the rise 2020 and their domain name choices
By Tsani Gramatikova access_time 5 min read

LinkedIn is one of the most recognized and trustworthy business-related social network platforms worldwide. Last year, LinkedIn came up with a list of 50 USA companies on the rise that have attracted the most investment, employees, and attention. The startups are selected under the following conditions: must be 7 years old or younger, have at least 50 workers, be privately owned, and have their headquarters in the United States. 

Here are the brand names that we found most interesting in this list and their domain name choices.

Namepicks

Better

Better is a Digital mortgage lender that utilizes technology to change the way people buy and own a home. The startup made headlines in May 2021 when it went public via SPAC at a $7.7 billion valuation. Better acquired the exact brand match domain name Better.com in April 2015. 

Bungalow

Bungalow provides renters with move-in-ready homes, flexible lease terms, cleaning and maintenance services, roommate matching, and other services. The company has invested in a one-word.com domain name that exactly matches its brand name- Bungalow.com. Namebio data shows that 66% of the top 100 reported domain sales of all time were one-word.com names.

Capsule

Capsule, an online pharmacy startup that offers same-day prescription delivery, was founded in May 2016 by Eric Kinariwala. In January 2020, the company upgraded from CapsuleCares.com to Capsule.com. Owning an exact brand match domain name is a valuable asset in any company’s marketing strategy, and this is why most worldwide recognized brands operate on similar names.

Chief

Chief is a private membership network focused on connecting and supporting women executive leaders. Carolyn Childers and Lindsay Kaplan founded the company in 2019 and secured $22 million in Series A funding less than six months later. Chief launched on the JoinChief.com domain name and later upgraded to Chief.com. Many brands start on compromise names and later on upgrade to an exact brand match.

Cameo

Cameo is a video-sharing website founded in 2016 by Steven Galanis, Martin Blencowe, and Devon Spinnler Townsend. Baron App Inc. owns and operates Cameo. Cameo was named one of the “World’s 50 Most Innovative Companies” by Fast Company in 2020, and it topped the list of “World’s Most Innovative Social Media Companies”. Cameo.com is the domain name this startup has chosen to operate on, it is perfectly matching their brand name, and the .com extension is what visitors intuitively lean towards when typing a web address.

Databricks

Databricks is a data and AI company. Following a $1.6 billion funding round in August, the company reached a valuation of $38 billion. Databricks is operating on the exact brand match Databricks.com.

DoorDash

DoorDash is the largest food delivery company in the United States that operates an online food ordering and food delivery platform. The startup has a revenue of $2.886 billion. The company unveiled a new logo in 2014 that ideally conveyed the company’s message of expertise, professionalism, and personality.

DoorDash owns and operates the exact brand match domain name DoorDash.com.

Dutchie

Dutchie is an all-in-one technology platform that runs dispensary operations and offers customers secure and convenient access. 

Dutchie has invested in the exact brand match domain Dutchie.com. “Dutchie” is a cannabis user’s term for a blunt stuffed with marijuana and wrapped in a Dutch Masters cigar wrapper. The startup has been featured in our October 2021 Funded Startups and Their Domain Name Choices and Top Cannabis Companies in the USA and Their Domain Choices.

MasterClass

MasterClass is an American online education subscription platform. In May 2021 the company raised $225 million in a Series F round at a $2.75 billion valuation. MasterClass has invested in the exact brand match descriptive domain anime MasterClass.com. A descriptive domain name expresses exactly what your company does or what you have to offer, allowing the audience to understand what the website will be about right away.

Quibi

Quibi was a short-form streaming platform that generated content for viewing on mobile devices. Although raising nearly $2 billion in funding, the company failed to attract subscribers and shut down just six months after going live. In a recent article, Smartbranding has analyzed where Quibi went wrong and what entrepreneurs can learn from its story.

Highlights

45 companies out of 50 have chosen .com extension. It is also a preferred choice for the top United States Startups of 2021, with 85% of the entries choosing it for their online presence.

USA companies on the rise

3 companies operate on .io. .io is the extension for the British Indian Ocean Territory. It has gained popularity with startups in recent years, even though, according to many, it faces an uncertain future.

2 startups have chosen the .ai. .ai extension has been widely adopted by tech startups as it is associated with a popular technology term (Artificial Intelligence) and offers a lot more availability than other TLDs.

40 startups operate on an exact brand match domain names.

USA companies on the rise

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How does your brand name match your company vision? What new horizons can a better name open? Get in touch if you feel your brand deserves a better name, we are always happy to help.

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