rebranding

Euromoney Institutional Investor PLC embarks on a new journey as it rebrands to Delinian

In November 2022, the global B2B information-services company Euromoney Institutional Investor PLC was acquired by funds managed by Astorg and Epiris. The company was split into two separate businesses with Fastmarkets becoming a standalone company owned by Astorg and the Delinian businesses operating under the majority ownership of Epiris.

From Tech to People: Conference Technologies Rebrands to CTI to Better Reflect its Mission

Conference Technologies, Inc was founded in 1988 by Jane and Dennis Woodhouse as a privately held audio visual firm. Today, the company is a leading provider of custom audio-visual systems integration solutions, serving customers worldwide with a wide range of services.

Calero-MDSL Rebrands to Calero to Reflect Focus on Simplicity and Strengthen Leadership in TEM Software Market

Calero-MDSL, a leader in the rapidly expanding Technology Expense Management (TEM) software industry, has announced a comprehensive rebranding strategy. The rebranding includes simplifying its name to Calero, rebranding its platform as Calero.com, and introducing a new logo and refreshed visual identity. This move is a strategic step taken by the company to solidify its position as a leader in the TEM software space and to announce its innovative path for the future.

Rebranding to Fortra: Elevating HelpSystems' Cybersecurity Solutions to the Next Level

HelpSystems, a leading US-based security software company, has announced its rebranding to Fortra. The new name reflects the company’s recent pivot towards cybersecurity, and its mission to provide comprehensive cyber defense solutions to global customers.

Fintech Company LenderClose Has Announced a Rebrand to Coviance to Support its Accelerated Growth and Strategic Vision 

Fintech company LenderClose, known for simplifying and scaling the home equity lending process through its cloud-based platform, announced a rebrand to Coviance.  Founded in 2015 by Omar Jordan, a lending industry vet, Coviance offers community lenders a user-friendly technology solution to lend more efficiently, faster, and at scale. 

TeamApt Rebrands to Moniepoint: Establishing a Trusted and Reliable Brand in the Digital Financial Services Industry

In August 2022, Moniepoint raised $50M in a Series B funding round and was recognized as a top global fintech by CBInsights. The rebranding to Moniepoint reflects the success of its flagship product as the go-to digital banking solution for businesses in Nigeria.

Elevance Health's Journey to a New Name and Stronger Brand Identity

In 2022, the well-established company Anthem Inc, with 78 years of history, made the decision to rebrand and become Elevance Health. The process of rebranding can be a daunting task for any company, but for Elevance Health, the decision to change their name was driven by the need to better align with their core values and mission.

Outgrowing the Name: Austin Software Rebrands to Howdy to Reflect Expanding Horizons

Founded in 2018, Howdy (formerly Austin Software) specializes in connecting top software engineering talent from Latin America with innovative tech employers in the United States.

Rebranding From AngelList Talent to Wellfound: How a Spin-Off is Fueling Growth and Innovation in the Startup World

AngelList, the online investment platform and venture community, has announced that it has officially spun off its startup employment service, AngelList Talent, into a standalone company called Wellfound. The spin-off allows AngelList to focus on its core business of connecting startups with investors, while Wellfound can expand its mission to connect startups with top talent.

Falck Renewables Starts Its Brand Evolution with Rebrand to Renantis

Falck Renewables is a global renewable energy company that develops, designs, builds, and operates installations that generate clean energy. The company announced in November 2022 that it will be rebranding as Renantis, marking the start of a new chapter for the company. This comes after the company was acquired acquisition by institutional investors advised by J.P. Morgan through Green BidCo S.p.A. and subsequent delisting. 

Wellpoint Rebrand: A Renewed Focus on Improving Health and Well-Being

The rebranding of Amerigroup Maryland to Wellpoint brings a new level of dedication to being a trusted partner in health for Maryland Medicaid managed care members.

BELIGAS Rebrands to EDAR.com: A Strategic Move to Enhance Communication and Expand Services

BELIGAS is a social enterprise that was founded in June 2020 during the peak of the pandemic crisis. Their mission is to empower those who have lost their jobs during the lockdown by providing them with cooking gas. Over the past two years, the company has evolved from a simple home gas delivery service to a multi-service provider used by 17,000 monthly customers at its peak.

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