SB RSSOn March 2nd, Wise announced that the company is moving its brand from TransferWise.com to the EBM domain name Wise.com. Wisely, right?
UrbanCompass rebranded to simply Compass and secured the exact match brand domain name. Find out the reasoning for the brand upgrade.
Only a few months ago, in March 2021, this company had raised $59 million. Front has recently invested in the EBM (exact brand match) domain name Front.com, upgrading from FrontApp.com.
From Mr. Chewy to MyChewy to Chewy.com – learn more about the story of that startup from idea to IPO.
AHEAD upgraded its domain name from ThinkAhead․com to the EBM domain Ahead.com in February 2021.
Tesla Motors upgraded to Tesla to match the company’s wider offering. Find out more about why Elon Musk invested $11 Million in a domain name.
Why did MassDrop.com drop the “mass” from its name? Find out about the reasoning behind this great brand upgrade.
Was Facebook always Facebook? Find out more about the story of the brand and the domain names they own.
The company has been using the Rapchat․me domain, before having acquired Rapchat.com.
In April 2020, Accor acquired the domain All.com upgrading from all.accor.com subdomain. Clearly the shorter the name the easier it is to remember. And the easier it is to remember then the more likely customers will go to the right website.
In November 2019, HeadlightsDepot upgraded its domain name from HeadlightsDepot.com to Headlights.com to match its vision of becoming the authority in automotive lighting.
In June 2019, Jamba Juice dropped the word “Juice” to reflect its wider range of products. The 850-unit chain acquired the exact brand match domain name Jamba.com upgrading from JambaJuice.com.
