branding

If the shoe fits…Atoms Secure Atoms.com

Atoms launched on the US market in mid 2018. Founded by husband and wife Waqas Ali and Sidra Qasim, the company originally started in Pakistan, where the couple worked with local craftsmen to create a really unique concept of a shoe. The inspiration was to solve a problem many experience – people keep wearing shoes that don’t fit them perfectly.

Montane Matches its Global Presence with Montane.com

Montane’s founders, Chris Roff and Jake Doxat, met on a 3 month expedition to southern Chile in 1989. Their joint passion for outdoor adventures is what inspired them to create the brand. In 1997 one of Montane’s most iconic products – Extreme Range was launched. It is still used by outdoor professionals and mountain rescue teams worldwide.

UK Startup OPPORTUNI Enters the Global Stage with Opportuni.com

OPPORTUNI is an AI-driven subscription service that identifies and distributes tender opportunities to businesses. The business launched in 2020 and has quickly established a leading position in the marketplace by providing the most accurate tender search results available and drawing opportunities from thousands of tender portals.

Gpool.io Improves Brand Trust with Gpool.com

GuardianPool, or GPooL was built by veterans of the crypto currency space and is based on a community-inspired vision to provide secure pooling services across numerous digital assets. The target audiences for GPooL are individuals and institutions who do not wish to, or cannot, run nodes on their own yet still wish to capture a yield on their assets across multiple coins.

WaivValuation.com Is Now Simply Waiv.com

Founded in 2005, Waiv Valuation not only offers expert property valuations, but it also does it with a mix of technology and human intelligence, allowing them to always be a step ahead of the competition with faster turn times.

The Best SexTech Companies and What Domains They Chose for Their Brands

Sextech is a type of technology aimed at enhancing and improving human sexuality.

December 2021 Funded Startups and Their Domain Choices

Overview Last year, global venture investment totaled $643 billion, up from $335 billion in 2020, according to Crunchbase data. Fintech fundraising shattered multiple records, according to CB Insights’ 2021 State of Venture Report, with $132 billion raised. Fintechs received $1 out of every $5 invested by venture capital companies. Last month’s fundraising was dominated by […]

Names with stories: The story behind EmailOctopus.com

EmailOctopus was founded in 2014 to help anyone with an audience grow. Their mission is to provide email marketing that’s simpler, more intuitive, and better value. We talk with Jonathan Bull, co-founder and CEO of EmailOctopus, about the origin of their brand name, why they picked EmailOctopus.com as a domain, and what is new and exciting in […]

Names with stories: The story behind EntrepreneursHQ.com

Liam Austin from Entrepreneurs HQ talks about the origin of the brand name, why they picked entrepreneurshq.com as a domain name, and their future plans. Why Entrepreneurs HQ? What do you do and how does your brand name fit into it? I’m a lifelong entrepreneur and virtual event strategist. I’ve organized and been the host […]

Risks and Benefits of Using Country Extension Domain Names

We have looked at the most popular domain name extensions overall and compared what domain names are used across different countries and industries.

Biometrics and Face Recognition Companies and Their Naming Choices

Overview Facial recognition is biometric software that compares and analyzes patterns based on the subject’s facial characteristics to identify, recognize, and authenticate them uniquely. According to a recent Mordor Intelligence report, the facial recognition market was worth $3.72 billion in 2020 and is expected to reach $11.62 billion by 2026, with a CAGR of about […]

How SmartGlamour is causing a shift in the fashion industry - interview with founder Mallorie Dunn

SmartGlamour is an affordable, inclusive, and customizable ethical clothing line for people of all shapes, sizes, heights, ages, identities, and styles. We talk with founder Mallorie Dunn about her journey, branding choices, and what’s next for SmartGlamour. Why SmartGlamour? What do you do and how does your brand name fit into it?  SmartGlamour is a […]

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