According to Precedence Research, the global solar power market was valued at USD 253 billion in 2023 and is projected to grow to USD 269.07 billion in 2024. By 2034, it is expected to reach approximately USD 495.12 billion, expanding at an annual growth rate of 6% over the next decade.

Since 2010, the price of solar panels has plummeted by over 80%, making them an increasingly affordable option for homeowners, businesses, and even entire nations looking to invest in solar energy. Governments globally have set ambitious targets for the deployment of solar energy. The European Union (EU) has raised the target for the share of renewable energy sources for 2030 to at least 42.5%. Similarly, the United States is aiming to achieve 100% clean electricity by 2035, with solar installations rapidly increasing every year.

In 2023, global solar power installations saw a growth of 87%, pushing the total worldwide solar capacity to 1.6 terawatts (TW). 

Solar Energy Saves Money

One of the reasons people are turning to solar is that it saves money in the long run. Thanks to tax incentives and the decreasing cost of solar panels, many homeowners find that they can break even on their investment in solar panels within 5 to 10 years. After that, the electricity generated is essentially free!

In some places, people with solar panels can also sell the extra electricity they generate back to the grid in a system called “net metering.” This means not only can you power your home, but you might also get paid for producing excess energy.

Solar is Getting More Efficient

Another exciting trend in solar energy is how much more efficient solar panels have become. While the first solar panels had an efficiency rate of around 6%, today’s modern solar panels can convert about 20% or more of sunlight into electricity. Researchers are working on even more advanced technologies that could push that number even higher, meaning we’ll be able to generate more power with fewer panels in the near future.

Solar Energy Creates Jobs

As solar installations increase, so does the demand for workers in the industry. The solar workforce has grown tremendously, with millions of jobs being created globally. In the U.S. alone, the solar industry employed nearly 280,000 people in 2023, a number that is expected to continue growing as more solar projects come online.

Interesting Facts About Solar Power

• The sun produces enough energy in one hour to meet the entire world’s electricity needs for a year. That’s a massive amount of energy just waiting to be captured by solar technology.

• Solar panels can still generate electricity on cloudy days. While they work best in direct sunlight, modern solar panels can still produce some power even when it’s overcast.

• The largest solar power plant in the world is the Bhadla Solar Park in India, which covers about 14,000 acres—that’s nearly the size of 10,000 football fields! It has the capacity to generate over 2,245 megawatts of electricity, powering millions of homes.

• In 2023, China installed more solar panels than any other country has ever built in total. With 609 gigawatts of installed solar capacity, China is the global leader in solar energy.

Based on our analysis of the 150 solar companies, we have identified the following key naming and domain name usage highlights.

Domain Names Highlights

Out of 150 solar companies in our list, 144 use .com domains. The .com extension has been the dominant force on the internet for decades, and customers naturally trust it.

126 out of 150 companies on our list use Exact Brand Match (EBM) domains. This strategy ensures that when people search for these companies online, the domain name matches the brand exactly. EBM domains boost brand consistency and improve online visibility, making it easier for customers to find and trust the company.

3 companies on our list use a dash in their domain names. However, adding hyphens is generally not recommended, as it makes the domain harder for users to remember and type correctly. People often miss the dash, which can lead to confusion and make it more difficult to find the website.

Naming Trends in Solar Companies

Descriptive and Direct Names

Many solar companies opt for straightforward, descriptive names that clearly communicate their business focus. These names often include words like “solar,” “energy,” or “power,” leaving no ambiguity about what the company offers.

Examples: SunPower, SolarCraft, Solar Energy World, SolarNorcal, MaxSolar, Renewable Partners.

Green and Sustainability-Themed Names

Given the environmentally conscious nature of solar energy, many companies incorporate “green” or nature-related terms in their names to emphasise sustainability and eco-friendliness.

Examples: Green Power Energy, Green Home Systems, Green Sun Energy Services, Ecohouse, Clenergy.

Innovative and Futuristic Names

A trend toward modern, tech-sounding names reflects innovation in the solar industry. These names often use words associated with progress, technology, or futuristic solutions.

Examples: Elevation, Momentum Solar, Enphase, NextGen Solar, SolarEdge, Solaria.

Geographic and Regional Focus

Some solar companies choose names that highlight their regional focus or origin, reflecting their local roots and commitment to their community.

Examples: Brooklyn SolarWorks, New England Clean Energy, Coldstream Solar, NC Solar Now, Ellensburg Solar.

Short and Memorable Names

Some solar companies use short, catchy names that don’t directly describe their industry. These names are memorable, versatile, and help create a unique brand identity.

Examples: Enphase, Jakson, Soltec, Moss, Shoals, Aleo, Palmetto, Elevation, Maxeon, Longi.

Namepicks

LONGi

LONGi is a Chinese photovoltaics company, a leading manufacturer of solar modules, and a developer of solar power projects. It is the world’s largest producer of monocrystalline silicon wafers.

The company was founded on February 14, 2000, as Xi’an LONGi Silicon Materials Corporation, and it is headquartered in Xi’an, Shaanxi. LONGi is named in honour of Jiang Longji, the former president of Lanzhou University, whose life story inspired founders Li Zhenguo and Zhong Baoshen. In 2017, the company rebranded to LONGi Green Energy Technology Co. Ltd., reflecting its expanded manufacturing scope and dropping both the “Xi’an” location and “Silicon Materials” from the name to signal its global ambitions and broader focus in the industry.

With the mission of “To make the best of solar energy to build a green world”, LONGi promotes energy equity and strives to leverage solar technology to reshape the future of energy and ensure access to solar-powered energy for all. In 2023, the company set up its sustainable development philosophy, known as LIGHT. Taking into account our development strategy, industry features, national development plan, and the United Nations Sustainable Development Goals, we have established five factors- “Lead”, “Innovative”, “Green”, “Harmonious”, and “Trustworthy”.

LONGi

LONGi ensures global accessibility with its website, which can be found at the Exact Brand Match (EBM) domain, Longi.com. 

Sunrun

Founded in 2007, Sunrun is an American provider of photovoltaic systems and battery energy storage products, primarily serving residential customers. From the start, Sunrun has focused on a power purchase agreement (PPA) business model. Under this model, Sunrun installs and maintains solar systems on customers’ homes, and in return, the homeowner buys the generated power at a predetermined rate over a 25-year term. This approach allows property owners to adopt solar energy without any upfront costs, while Sunrun retains ownership of the system.

In 2024, Sunrun announced that it is the first and only storage-plus-solar company to surpass 1 million customers, firmly establishing its position as the largest developer of residential clean energy systems in the U.S. 

The customer-led revolution to greater energy independence for so many Americans is well under way. The aging and increasingly costly power grid can no longer provide the stability, comfort, and peace of mind that generating and storing your own clean energy can. Sunrun has positively impacted so many lives; from easing the burden of rising energy costs to keeping homes powered during extended outages, the countless stories our customers share truly inspire us. 

Sunrun CEO Mary Powell

Sunrun owns its EBM domain, Sunrun.com, and manages various other domain names, including different extensions like Sunrun.us and Sunrun.global, as well as common misspellings such as Sunruun.com, Sunrrun.com, Suunrun.com, and Sunrunn.com. This strategy ensures that even if customers mistakenly misspell the brand name, they are redirected to the correct website. Owning a variety of domain names, including misspellings, is a common practice among companies to protect their brand and capture all potential web traffic.

Emeren

Founded in 2005, Emeren Group (formerly ReneSola Power Ltd) is a leading global developer, owner, and operator of solar projects, with a pipeline of projects and IPP assets totalling over 3 GW across Europe, North America, and Asia. In 2023, the company rebranded to Emeren following its acquisition of UK-based Emeren Ltd in September 2022. The new name, which stands for Empowering Renewables, reflects the company’s significant progress and ongoing commitment to advancing solar and renewable energy development worldwide, aiming to deliver affordable and sustainable energy solutions.

We are excited to unveil our rebranding and new name, which symbolizes the remarkable transformation we have undergone over the past five years and reflects the strategies we have implemented. This rebranding not only provides us with a clear direction and foundation as we aim to become the world’s premier solar project developer and operator, but also showcases our dedication to our partners, customers, and investors. It captures the essence of our future aspirations and achievements as we continue to drive innovation and growth in the solar industry. 

Yumin Liu, Chief Executive Officer at Emeren

With the rebrand, the company secured the EBM domain Emeren.com. In a recent article, entrepreneurs emphasised the value of investing in strong domain names, pointing out benefits like increased brand recognition, enhanced customer trust, and a more memorable web address.

First Solar

Founded in 1999, First Solar is a leading American solar technology company and a global provider of eco-efficient solar modules, dedicated to advancing the fight against climate change. The company’s advanced thin-film photovoltaic (PV) modules represent a new generation of solar technology, offering a competitive, high-performance, and lower-carbon alternative to conventional crystalline silicon (c-Si) PV panels. 

Our vision is to lead the world’s sustainable energy future and our sustainability mission is to lead by example and empower the next generation. We provide the industry’s most eco-efficient PV energy solutions which generate more solar electricity at a competitive cost and with the smallest environmental impacts on a lifecycle basis.

First Solar

First Solar operates under the EBM domain, FirstSolar.com, a choice that aligns perfectly with the company’s international reach. 

Tesla Energy 

Tesla Energy Operations, Inc. is the clean energy division of Tesla, Inc., focused on developing, manufacturing, selling, and installing photovoltaic solar energy systems, battery storage products, and related services for residential, commercial, and industrial customers.

The division was officially launched on April 30, 2015, when Tesla CEO Elon Musk announced the Powerwall, a home energy storage system that applied the company’s electric vehicle battery technology to residential energy solutions. In November 2016, Tesla acquired SolarCity in a $2.6 billion deal, integrating solar energy generation into Tesla Energy’s offerings.

Tesla Energy’s product lineup includes solar panels, the innovative Tesla Solar Roof (a solar shingle system), and the Tesla Solar Inverter. The company also offers large-scale energy storage solutions with its Megapack system and develops software to support its energy products.

This is what the world needs. This is the ultimate solution for Earth. That’s what we’re talking about here. Solar power, stationary storage, electric cars – this is Earth’s solution. We’re going to try to make that happen as fast as possible, and the fundamental good of SolarCity and Tesla will be measured by the degree to which we accelerate the transitions.

Elon Musk on Tesla’s acquisition of SolarCity, June 22, 2016

When it comes to online presence, companies can learn a lot from Tesla. Elon Musk has a keen focus on securing strong domain names that reinforce brand identity and enhance user experience. Tesla owns TeslaEnergy.com, which directs users to the official Tesla.com, where they can explore more about the company’s energy solutions.

While we make every effort to ensure the data on our site is accurate, complete, and up-to-date, we cannot guarantee its reliability. Our data is provided for informational purposes only and should not be relied upon as legal, financial, or other advice. We strongly recommend that you independently verify any information before relying on it.

The right domain names are a valuable investment for any brand. If you’re ready to secure the perfect domain name for your business, reach out to us for assistance. We’re here to help you find and acquire the ideal domain for your brand.

Other resources

branding business Companies domain domain name domain names domains naming solar