Raimondi is a global manufacturer of scalable heavy-lifting solutions with over 160 years of expertise in the industry. Designed and built in Italy, Raimondi cranes are designed to meet the changing needs of the global market.
According to DNJournal’s domain sales report, Raimondi recently secured the Exact Brand Match (EBM) .com domain name, Raimondi.com. The domain now redirects to the company’s existing website, Raimondi.co, which uses the “.co” domain extension, the country code for Colombia. One of the drawbacks of using a country-specific domain extension is that it can limit a brand’s perceived global reach. By acquiring Raimondi.com, the company is reinforcing its commitment to expanding its global presence.Â
As one of Italy’s most celebrated home-grown manufacturing success stories, we strive to continue serving the global heavy-lifting machinery segment worldwide. Equipped with the latest product technologies and maintaining a leading position in the global crane manufacturing industry, Raimondi aims to offer cutting-edge products to its international clientele.
Raimondi
Raimondi has also utilised the power of personal names in its branding strategy, with “Raimondi” being a well-known Italian surname. Our recent report highlights the benefits of using a personal name as a brand name, such as fostering trust, creating a more personal connection with customers, and giving the brand a distinct character and authenticity.Â
When it comes to premium domain names, it’s important to weigh the potential loss in terms of brand recognition and revenue against the cost of the investment. In the long run, a premium domain name can be a valuable asset for your business. Contact us to learn more about our premium domain options and how they can help your business succeed.
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