Victoria Duben Discusses Her Startup - Viewst, Branding, Naming and Entrepreneurship

Victoria, founder of Viewst, an entrepreneur and former professional tennis player with a passion for science, spoke with us about the origins of the company, its mission, and future goals. The full interview is available in the video below.

Biometrics and Face Recognition Companies and Their Naming Choices

Overview Facial recognition is biometric software that compares and analyzes patterns based on the subject’s facial characteristics to identify, recognize, and authenticate them uniquely. According to a recent Mordor Intelligence report, the facial recognition market was worth $3.72 billion in 2020 and is expected to reach $11.62 billion by 2026, with a CAGR of about […]

Dating Apps and Websites and Their Naming Choices

77 brands have secured exact brand match domain names. By purchasing a .com domain name that corresponds to their brand name, companies can ensure that their brand is protected online and that their consumers, business partners, and investors can easily access them.

35 Experts Share Their Best Advice for Naming Your Business

We asked the experts for their advice when it comes to choosing a brand name for a business. Interested to hear what they said? Read on!

The trends and best practices around naming a brand: Interview with Mark Gunnion

Choosing your company’s moniker is one of the most important decisions you’ll make when you start a new brand, so we discuss with Mark Gunnion the trends and best practices around naming a company.

12 Brand Experts And Entrepreneurs Share Their 2019 Business Naming Tips

We asked 12 brand experts and entrepreneurs to share their best advice on how to create a brand name, and here’s what we have learned.

Unicorn Companies 2023 and Their Domain Name Choices

We will analyse several companies that reached unicorn status in 2023. Our focus will be on their naming and domain strategies, exploring how they’ve crafted their brand identities and solidified their online presence in the market.

Gympass Rebrands to Wellhub to Reflect Expanded Wellness Services and IPO Preparations

Previously focused on gym memberships, Gympass rebranded to Wellhub in April 2024 to reflect its expanding range of services. 

Berg.com Acquired by BERG Toys: Paving the Way for Versatility and Scalable Growth 

BERG is a Dutch company founded in 1985 by Henk van den Berg, specialising in the design and manufacture of outdoor toys such as go-karts, trampolines, and pedal-powered vehicles.

Jetpack.io Reaches New Heights with Rebrand to Jetify

Jetpack.io started in 2020 with the goal of helping developers build cloud applications without needing to learn complicated technologies. In April 2024, the company announced a rebrand, adopting the new name Jetify.


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