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Cribl’s Successful Funding Streak Strengthened by Exact Brand Match Domain Cribl.com
By Tsani Gramatikova access_time 3 min read

Cribl is a company that provides a powerful data management solution specifically designed for IT and security teams. Known as the Data Engine for IT and Security, Cribl’s mission is to help enterprises unlock the value of all their data. Their vendor-agnostic product suite, including Cribl Stream, Cribl Edge, and Cribl Search, enables organisations to collect, process, and analyse data from any source with flexibility and control. Cribl’s innovative technology supports Fortune 1000 companies worldwide, allowing them to manage data effectively and efficiently in a constantly evolving digital landscape. Founded in 2018, Cribl operates as a remote-first company with its headquarters in San Francisco, California.

In August 2024, Cribl closed a $319 million Series E funding round led by GV (Google Ventures), which valued the company at $3.5 billion, a 40% increase from its Series D valuation in 2022. With this new capital, Cribl aims to double down on its mission to unlock the value of IT and security data by providing a vendor-agnostic Data Engine that allows companies to analyse, collect, process, and route data flexibly. The company has experienced remarkable growth, achieving a 163% compound annual growth rate (CAGR) in annual recurring revenue (ARR) over the last four years and becoming an integral part of the data infrastructure for many of the world’s largest enterprises.


Our relentless focus on our customers and doing what’s right for them is why Cribl has become one of the fastest growing infrastructure companies in history.

Cribl website

“Cribl” originates from the noun “cribble,” defined as an instrument with a meshed or perforated bottom, typically used for gold panning. It functions to strain valuable material from discardable matter, highlighting the company’s focus on filtering and extracting valuable data from vast and varied information sources, much like separating gold from gravel.

The company launched on Cribl.io, the country code top-level domain (ccTLD) for the British Indian Ocean Territory. While “.io” has gained popularity among technology, gaming, and start-up firms due to its association with the tech acronym “IO” (input/output), it also has its downsides. Country code extensions like “.io” are not always recognised as widely or trusted as traditional domains like “.com,” which can impact a company’s credibility and accessibility. They can also sometimes create confusion about a company’s geographic location or market focus. 

Acknowledging these challenges, Cribl has wisely invested in acquiring the Exact Brand Match (EBM) domain Cribl.com, which redirects to Cribl.io. This move enhances the company’s professional image, builds greater trust, and makes it easier for users to find and remember the brand.


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