Rebrands

I Love Hummus Is Changing Its Name to Beavia After Launching a New Product Line

The new brand name Beavia, which means “happy journey” in Latin, alludes to the brand’s mission: ”people to return to themselves and nature through quality and tasty food, and to find their own happy journey”. 

Flipgrid Grows Beyond Imagination with Flip.com

The Minneapolis-based Flipgrid launched in 2015 as Vidku, a video-discussion platform started by a University of Minnesota professor as a way to stay in touch with his students for a course he was teaching.

RouterHosting Starts the Next Chapter in Its Story with a Rebrand to Cloudzy.com

RouterHosting, a pioneering VPS hosting company, recently announced a rebrand to Cloudzy. The new name reflects the company’s decision to improve its services and advance toward cloud computing.

Tilney Smith & Williamson Consolidated Its Brands Under a New Name Evelyn Partners

Tilney Smith & Williamson, the UK’s leading integrated wealth management and professional services firm, consolidated its brand under a new name – Evelyn Partners. The rebrand follows the completed merger of the two businesses in 2020. Smith & Williamson was founded in Glasgow in 1881, and Tilney in 1836.

ServerCentral.com Rebrands to Deft.com to Better Reflect its Market Offerings

ServerCentral Turing Group, also known as SCTG, has recently gone through a major rebranding initiative, including a new website, logo, name, and domain name – Deft.com. The company started as a network and data center managed service provider. For the past ten years, the business has experienced double-digit, year-over-year growth, expanded its scope and services offered and has clearly outgrown its name.

After Outgrowing Its Name, RetargetApp Rebrands to Adwisely and Secures $ 1.5M in Seed Funding

RetargetApp launched in 2015 as a simple solution for Retargeting ads on Facebook. After significant growth, expansion, and the addition of new services, the company announced that it has outgrown its name and is rebranding to Adwisely.

RentPath Marking the Company’s Most Significant Evolution with a Rebrand to Rent.com

After its significant growth in the last year, RentPath announced a rebrand to Rent. and has updated its primary website, Rent.com. Along with the rebrand, Rent has rolled out a series of new products and features. 

JIT Services Rebrands as Sagiliti to Protect Its Brand and Capture Upcoming Opportunities

Founded in 1991, JIT Services provides energy and sustainability consulting, helping Fortune 500 companies and multifamily housing developers lower their carbon footprint and save money.

Meta Financial Group Rebrands to Pathward After Selling Meta Trademarks to Facebook for $60M

Meta Platforms, Inc., doing business as Meta and formerly known as Facebook, Inc., and TheFacebook, Inc, spent $60 Million in December 2021 to purchase the trademark assets of Meta Financial Group. Meta Financial Group will be changing its name to Pathward later this year. They have secured Pathward.com.

Hoka One One Simplifies its Name to Avoid Confusion, Secures Hoka.com

Founded in 2009 by Nicolas Mermoud and Jean-Luc Diard, Hoka One One is an athletic shoe company that designs and markets running shoes. Nicolas and Jean-Luc wanted to create a shoe that would allow them to run faster downhill. This is how the Hoka One One running shoes were created. The shoes have an oversized […]

EGT Interactive Rebrands to Amusnet to Embrace New Opportunities

EGT Interactive is a Bulgaria-based online gaming software developer. The company recently rebranded to Amusnet Interactive to drive further growth and embrace new opportunities.  With this rebrand, the company decided to stay one step ahead by evolving to a new brand name that better reflects its core offering and company values. Our new Amusnet Interactive […]

OneFitStop evolves to match its core values with a rebrand to Hapana.com

Founded in 2012, OneFitStop began with the intention of serving personal trainers. The startup has subsequently expanded into an enterprise end-to-end platform for increased member engagement, backed by business management tools for fitness organizations looking to expand. Entrepreneurs sometimes find themselves stuck in a name they picked when their emphasis was more focused, whether it’s […]

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