Monica Stankova
Monica Stankova

Pactera EDGE Becomes Centific to Reflect Its Evolution and Growth as a Leading Digital Solutions Provider

Centific is a global digital and technology services company, is dedicated to designing, building, and optimising human-centric intelligent digital platforms. 

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Strengthening Brand Recognition and Credibility: Faraway.gg Upgrades to Faraway.com

Faraway is a new and innovative game studio that has set itself apart by using blockchain technology to create truly player-driven and decentralised gaming economies. Faraway is the studio behind Mini Royale: Nations, the first live multiplayer game on Solana. 

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ESHA Research and FoodLogiQ Join Forces to Transform the Food Industry with Rebrand to Trustwell

In October 2022, ESHA Research and FoodLogiQ merged to form a new organisation called Trustwell. According to a press release, this strategic merger will provide the food industry with unparalleled capabilities to extend product development and nutritional analysis with supplier compliance, enhanced traceability, and automated recall management.

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Jasper Colin Drops "Research" From its Name to Reflect an Expanded Suite of Services

In February 2023, the company underwent a rebranding exercise, dropping the descriptive word “Research” from its name. This strategic move helps the company expand beyond traditional research and analysis services. The rebranding is a reflection of the company’s transformation to a comprehensive data intelligence provider, offering an expanded suite of services.

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KemPharm Transforms into Zevra, Focused on Advancing Rare Disease Therapeutics

KemPharm, a rare disease therapeutics company, changed its name to Zevra Therapeutics. The rebrand signifies the company’s amplified commitment and focuses towards creating innovative, patient-centred therapies for rare conditions that have limited or no existing treatments available.

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Credence Security Accelerates Growth and Innovation with Rebranding to TRINEXIA, Unifying its Sister Companies Under One Brand Identity

As part of its rebranding efforts, the company also made the strategic decision to adopt a new domain name, TRINEXIA.com. The move to a shorter, exact match .com domain name can enhance the brand’s credibility and professionalism, helping it stand out from competitors online.

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DroneBase raises $55 Million in Funding and Rebrands as Zeitview to Better Reflect its Mission and Expanded Services

DroneBase, a leading provider of advanced inspection software for energy and infrastructure, has recently undergone a significant transformation, securing $55 million in investment and rebranding itself as Zeitview.

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Solar Project Developer ReneSola Power Rebrands as Emeren with Eye on Global Renewable Energy Growth

ReneSola Power, a leading global solar project developer, has changed its corporate name to Emeren following the acquisition of UK industry player Emeren Ltd in September 2022. The rebrand reflects the company’s dedication to expanding the renewable energy industry worldwide.

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Super Bowl Ads: Role of Strong Domain Strategy and Effective Marketing Approaches

Super Bowl ads have become a highly competitive space where companies showcase their latest products and services to millions of viewers. In this context, a strong domain marketing strategy is essential to an effective Super Bowl ad campaign. 

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AI.com: The Mysterious Domain Name That May (or May Not) Belong to ChatGPT and OpenAI - Could This Be the Missing Piece for Their Digital Dominance?

In February 2022, OpenAI made a major announcement that they had acquired the premium domain AI.com for its ChatGPT. This acquisition marked a major milestone for OpenAI, which has been at the forefront of the development of artificial intelligence technologies for many years.

By Monica Stankova 0 Comments 3 min read Continue reading

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