Today our guest is Vamsi Polimetla, an entrepreneur and leadership coach who founded the Make More Leaders program, where he helps entrepreneurs become better leaders and elevate their teams.
FinancialForce, a leading platform for services businesses, has rebranded as Certinia to reflect the company’s transformation and the provision of a comprehensive Services-as-a-Business (SaaB) platform.
In April 2023, the company united its multiple subsidiaries under the new brand name, Travelier.
KAR Global, a leading provider of used vehicle remarketing services, has announced its rebrand to OPENLANE. The rebrand reflects the company’s transformation into a more asset-light digital marketplace and signals a commitment to a customer-first approach. The consolidation of platforms, offerings, and operations under the OPENLANE brand will help accelerate innovation and simplify the customer […]
The latest data on domain name extensions for April-funded companies shows that “.com” continues to be the most popular option, with 353 companies choosing it as their domain name extension.
In this article, we will delve into the strategies employed by some of the most successful companies in the industry, examining their choice of name and domain.
Warner Bros. Discovery has invested in the premium exact brand match domain, Max.com, highlighting the importance of a solid naming and branding strategy in the competitive streaming industry.
Of 124 fitness companies, 101 have chosen the most recognised and trusted globally .com extension, enhancing a company’s professional image and broad market reach.
YC has revealed the winter 2023 class list, which features 282 funded startups selected from more than 20,000 applications across the globe.
Founded in 2022 by former Apple and Google engineering heads, Fixie provides a cloud-based platform for building, hosting, and scaling natural language agents that integrate with arbitrary tools, data sources, and APIs. The platform can be employed to automate business processes, build natural language understanding into existing products, answer questions about data hosted behind APIs, and more.
In April 2023, CafeMedia unveiled its comprehensive rebranding strategy, merging its three brands – AdThrive, CafeMedia, and CafeMedia Ad Management – into a single entity, Raptive. The refreshed brand identity materialises the company’s dynamic transition from an ad management network to a new kind of creator company, focused on fostering creators into enduring global brands and thriving businesses.
In April 2023, AcuityAds, a leading digital advertising software company with a focus on journey advertising, announced a significant change in its corporate identity. The company will now be known as illumin, a name derived from its flagship platform, launched back in 2020. Since its introduction, the illumin platform has achieved tremendous success, and the rebranding reflects the company’s mission to illuminate the path for brands to connect with their customers through the power of data-driven advertising.