Rebrands

Chime Technologies Unveils Expanded Vision with Rebrand to Lofty

Chime Technologies offers an AI-based platform that helps real estate professionals increase their productivity and accelerate business growth. In November 2023, Chime announced its new identity with a rebrand to Lofty. According to the statement, the rebrand aims to highlight the company’s commitment to delivering AI-powered innovations for the modern real estate professional. As the […]

EmiratesHR Rebrands to Yomly, Unlocking New Global Opportunities

EmiratesHR, a leading cloud-based HR and payroll solution, has announced a rebrand to Yomly. The company has grown from a local solution focused on the UAE market to a multi-national company with clients with thousands of employees in over 50 countries.

Saudi Airlines Catering Rebrands to CATRION, Stepping into a New Era of Growth and Innovation

Saudi Airlines Catering, a business with a rich 42-year legacy, has embarked on a new journey with a rebrand to CATRION.

Brooklyn Org: Empowering Communities Through Rebrand and Domain

This rebrand and domain upgrade demonstrates Brooklyn Org’s commitment to empowering local communities, fostering inclusivity, and reinforcing its identity as a dedicated Brooklyn organisation. 

WooCommerce Simplifies its Name to Woo, Unveiling a More Memorable and Impactful Brand

WooCommerce, a leading open-source ecommerce platform, has revealed its rebrand to Woo. This simplistic identity resonates with many of the customers who have long referred to the brand as ‘Woo’. With this rebrand, the company aims to strengthen its market presence, adopting a name that reflects the innovation and reliability of the ecommerce solutions it […]

Citizen Elevating Its Market Position with Rebrand to Yaspa

Citizen, a UK-based leading provider of payment services, has rebranded to Yaspa. The change comes as a strategic move to reflect the company’s evolving role in the fast-growing world of paytech.

HVPD Rebrands to Monitra Removing Barriers for a Revolutionary Growth Phase

High Voltage Partial Discharge or HVPD, developer of championed cutting-edge products for asset condition monitoring, has rebranded to Monitra. With this rebrand, the company aims to align with its expanded capabilities and vision for the future.

Skyfii Paves the Way for Innovation with Rebrand to Beonic

Skyfii, an AI data analytics company, has rebranded to Beonic. The rebrand aims to better reflect the company’s transition to a data analytics company powered by improved AI and machine learning capabilities.

Fido.id Elevates its Brand Trust with a Strategic Rebrand to Trustfull

Fido, a digital risk decisioning platform, has transformed its brand identity with a rebrand to Trustfull. The platform assists businesses from various sectors in assessing risks, ensuring a more secure online environment.

From HydroMassage to Holistic Health: The Rebranding Journey of WellnessSpace Brands

WellnessSpace Brands is embarking on an exciting new journey, reimagined and reborn from its original identity, HydroMassage. With a rich 30-year legacy as a pioneer in hydrotherapy, the brand is evolving, embracing a broader mission to enhance holistic wellness for mind and body.

CarCare To Go Rebrands to Roda, Reflecting Impressive Growth and a Commitment to Transparency and Trust

In 2020, CarCare To Go set out on a mission to revolutionise the way people care for their vehicles. Founded on the idea that vehicle maintenance should be as convenient as ordering groceries online, the company quickly gained popularity for its innovative approach to car repair services. In September 2023, CarCare To Go announced a rebrand, unveiling its new identity as Roda.

Ceridian's Bold Move: Rebranding to Dayforce and the Power of Naming Your Brand After Your Main Service

Ceridian’s decision to rebrand as “Dayforce” is a strategic move that demonstrates the power of naming your main service as your brand name.

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