Tenity’s successful rebrand demonstrates the potential of portmanteau brand names in rebranding due to global expansion. These names are memorable, unique, globally appealing, versatile, and provide a fresh start for the company’s branding. Connecting such names to the company’s history or values can give a sense of continuity and help reinforce the company’s brand identity. 

A good domain name that matches the organisation’s brand identity and mission can improve their visibility and make it easier for supporters to find and remember the nonprofit online.

By securing a memorable and easy-to-spell domain name EarnIn.com at the outset, EarnIn has established a strong online presence and increased its visibility and credibility. This strategic move has also allowed the company to get creative with its brand name, enabling them to better communicate its vision to customers.

Telefication, a member of the Kiwa Group since 2012, has officially rebranded to Kiwa. This move reflects the company’s alignment with Kiwa’s global mission to provide one-stop-shop testing and certification services.

AMH has unveiled its new brand identity that features a modern outlook while still honouring its heritage. The new corporate brand identity features a simplified name and a refreshed look that demonstrates the company’s commitment to innovation and its leadership in providing better housing in America. 

The rebranding of PDFTron to Apryse showcases the company’s significant growth and expansion of its capabilities, expertise, and product offerings, resulting in a top-notch suite of innovative solutions for developers and businesses.

In November 2022, the global B2B information-services company Euromoney Institutional Investor PLC was acquired by funds managed by Astorg and Epiris. The company was split into two separate businesses with Fastmarkets becoming a standalone company owned by Astorg and the Delinian businesses operating under the majority ownership of Epiris.

Macro, formerly known as CoParse, is an AI-powered document workspace located in New York. Established in 2020, it offers advanced version comparison tools that are widely used by lawyers, investors, and executives.  At the end of 2022, the startup transitioned from its original name, CoParse, to the more concise name Macro. The rebranding aligns with […]

.com extension is the preferred choice among the companies on our list, with 373 out of 525 securing a .com domain name for their online presence. Customers worldwide naturally tend to trust .com as it has been dominating the internet for decades.

DoiT International, based in Santa Clara, is a cloud management platform used by companies such as AutoTrader, Chess.com, and Current. The company helps optimise cloud costs and offers technical services and consultations.