Our guest today is Michael Santiago, an experienced founder skilled in SaaS businesses, Online Business Growth strategies, Domain names, Team Building and more.

In 2023, Pura invested in the Exact Brand Match (EBM) domain, Pura.com, simplifying their branding, making it more memorable and authoritative, and significantly increasing consumer confidence and loyalty.

CoinTracker has acquired the Exact Brand Match (EBM) domain CoinTracker.com in a wise domain upgrade and brand protection move. 

XpertHR, a global provider of people data, analytics, and insights, rebranded to Brightmine in April 2024.

Digital development firm xDesign has rebranded to CreateFuture, marking a strategic evolution from a digital service provider to a leader in creating impactful digital solutions that anticipate future needs.

Ethos.com enhances the company’s digital identity by reflecting its simplicity and elegance through a direct, memorable, and authoritative online presence.

Our guest for this episode is Kim Ades, President and Founder of Frame of Mind Coaching™ and The Journal That Talks Back™.

In 2022, DC Comics made a significant investment in the premium domain name DC.com. DC.com helps resolve the long-standing confusion around the name “Detective Comics Comics” and allows DC Comics to align its online presence with its well-known initials, simplifying the brand’s identity.

Ropo Capital, now known simply as Ropo, has been a leader in improving the entire invoicing process from start to finish. They are now introducing a new brand to better support the finance department in making smart, data-based choices to enhance cash flow and financial results.

Activision Publishing, Inc., a leading video game publisher based in Santa Monica, California, and part of the larger Activision Blizzard group, has acquired the domain name Elsewhere.com.