Mindful Naming: How Mental Health Startups are Choosing Names That Build Trust
In this research, we’ll take a closer look at the naming and domain strategies of some of the top mental health startups in the industry.
AR/VR Companies and Their Domain Name Choices
Securing a .com domain name is the preferred choice for companies looking to establish their online presence, with 240 out of 300 businesses on our list choosing this extension. Widely regarded as the most recognizable and trusted domain, .com can help businesses stand out online and build trust with potential customers.
Weekly newsletter of SmartBranding - Issue #3
It’s that week of the year where we all still pretend to be working…
Dynamic Marketing Systems (DMS) Reflects the Firm's Continued Expansion and Positioning for Future Growth with a Rebrand to Truelio
Launched in 2003 as a print and marketing company, Dynamic Marketing Systems, or DMS, has grown over the years with its clients. 2022 has been a transformational period for the brand, as it continues to meet the evolving needs of their clients.
August 2022 Funded Startups and Their Domain Choices
In August, venture capital fundraising rounds worldwide continued to fall. According to Crunchbase News research, global venture capital dropped to $25.2 billion in August 2022, the lowest monthly funding level seen in the two years since August 2020.
Names with stories: The story behind KraftPal.com
KraftPal manufactures sturdy, lightweight, and recyclable corrugated pallets using a high-speed automated method. Its goal is to enhance the way organizations carry and store commodities in terms of performance, cost, sustainability, and efficiency. Gregor Brajovic, Founder & CEO of KraftPal, talks for our Names With Stories series about the original source of inspiration for starting the company, […]
Names with stories: The story behind bitsCrunch.com
To get a deeper insight into the story behind bitsCrunch we talked with Vijay Pravin. He is the Founder and CEO of bitsCrunch, a blockchain analytics company, that uses AI & ML to secure the NFT Ecosystem. To become trusted partners to our customers by providing differentiated products and services to help protect the NFT ecosystem. bitsCrunch […]
Names with stories: The story behind Hamples.com
Founded in 2019 by Aditi and Gaurav Oberoi, Hamples is a direct to consumer, a digital discovery platform. An E-commerce of free samples and mini-trial packs for everyone to try before they buy.The platform is designed to make targeted, at-home sampling accessible, affordable, and measurable for brands while helping them drive trial and awareness, collect […]
Cognitive Biases Applied to Domain Names
A cognitive bias by definition is a systematic error in thinking that affects how we judge the information we receive, and so the decisions we make as a result. We have that ability to create our own subjective reality based on our perception of the information input from the world around us. It is usually […]