A domain name is often the first point of contact that a potential customer has with a business, and a well-chosen domain name can help to create a positive first impression.
Investing in a strong domain name for your business is a crucial step in building a successful online presence.
As you consider the cost of your perfect domain name, it’s important to think about the long-term value it can bring to your brand.
An Exact Brand Match (EBM) domain name is the most intuitive choice that your existing and future customers, business partners and investors would make when they look for your brand online.
Here are some highlights that will make you think twice about investing in a strong domain name and building an independent brand on it.
Back in 2010, two brothers from Ireland, John and Patrick Collison, were joined by Greg Brockman to start a business that we all know today as Stripe.
Every business has a name, that’s quite obvious and we can all agree that you can’t have a nameless business. Where opinions divide usually is the importance that is given to a name. Over the last couple of years we have conducted numerous interviews with entrepreneurs sharing their brand name stories. We also launched a […]
OpenSea is one of the most known marketplaces for NFTs. Even though you likely heard of it this year, OpenSea was founded back in 2017 by Devin Finzer and Alex Atallah. The brand launched on the domain name OpenSea.io. The .io domain name extension is the country code for the British Indian Ocean Territory. It has […]
For businesses, domain names are fundamental strategic assets, but unfortunately, many entrepreneurs don’t appreciate them for their rightful value. But why is that?
Eric Borgos, a domain investor and the owner of Impulsecorp, talks about building businesses on great names, the role of a domain name in branding a business today and what could happen if you become big and don’t have the .com for your name.
David Pierce recently wrote a great article spinning off the recent sale of Angel.com and touching on how .com has developed over time and the effect it has on business globally. Here are some takeaways, do spend the time to read the full article, it is worth it. Neal and Jeff Harmon, brothers and co-founders […]
Picking the right domain name is one of the most important steps in starting your online business.