Tsani Gramatikova
Tsani Gramatikova
Helping entrepreneurs make informed decisions about their brands with the team at MarkUpgrade.com and SmartBranding.com. Mother of a curly little (part-time) angel, one-eyed Bernese mountain dog, and two rescue pups. Married to a cool guy and his Harley. Feel free to reach out for advice on any of the above topics.

Navigating Domain Name Concerns: What You Need to Know

Navigating the world of domain names can be complex, but addressing these common concerns with a strategic mindset can lead to long-term benefits for your business.

By Tsani Gramatikova 0 Comments 9 min read Continue reading

Mike and the Moonpies Rebrand as Silverada: A Bold New Chapter for the Band

Mike and the Moonpies are changing their band name after 16 years of making music. The Texas band, led by Mike Harmeier, is rebranding as Silverada to reflect their serious ambitions for the future.

By Tsani Gramatikova 0 Comments 2 min read Continue reading

From DivPlast.com to Aprios.com: Standing Out with an Exact Brand Match Domain

Diversified Plastics, Inc. has rebranded and now operates under the name Aprios Custom MFG.

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Unlocking Brand Potential: Earth Ocean Farms Rebrands with Santomar.com

Earth Ocean Farms, a pioneering aquaculture company in Mexico, has rebranded itself as Santomar. The launch of Santomar signals a new phase for the company as it continues to innovate in regenerative aquaculture.  The name Santomar, which blends the Spanish words for “saint” and “sea,” reflects the company’s deep respect for the ocean, its species, […]

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Monthly Funding Report: July 2024 Funded Startups and Their Domain Name Choices

Of 563 companies, 368 have chosen the most recognized and trusted globally .com extension, enhancing a company’s professional image and broad market reach. 

By Tsani Gramatikova 0 Comments 10 min read Continue reading

Riverlane Secures New Funding and Expands with Exact Brand Match  (EBM) Domain Riverlane.com

This upgrade enhances the company’s professional image, supports its growth and innovation goals, ensures brand protection, prevents confusion, and reflects Riverlane’s commitment to leading the quantum computing industry.

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Greenely Upgrades to Exact Brand Match (EBM) domain Greenely.com: Enhancing Global Reach and Brand Identity

Greenely made the smart move to upgrade to Greenely.com, ensuring a stronger online presence and solidifying its brand identity.

By Tsani Gramatikova 0 Comments 1 min read Continue reading

Story time: Why Loom Invested in the Exact Brand Match (EBM) domain Loom.com for Long-Term Success

Investing in an EBM domain enhances marketing efficiency, builds user trust, and ultimately leads to long-term success, as demonstrated by Loom, Inc.’s acquisition of Loom.com.

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Paddle's Path to Success: The Journey of Christian Owens and Paddle's Domain Acquisition 

In a thread on X, Paddle’s founder, Christian Owens, shared the history of the domain acquisition.

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The Power of Wove.com: How Jay Edlin's Exact Brand Match (EBM) Domain Investment Elevates Wove's AI Solutions

Operating on the premium domain Woov.com, Wove enhances its credibility and brand recognition.

By Tsani Gramatikova 0 Comments 1 min read Continue reading

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